The First Call 05-12-2022

FIRST THOUGHT

Jordan Spieth is a born and raised Texan, and it shows in his Longhorn-state performance. He has 15 top-10 finishes in Texas since 2013, the most of any player in that time frame and is one of eight players with two wins in Texas during the FedEx Cup era (established 2007 — the 2021 Valero Texas Open and 2016 Charles Schwab Challenge.

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> Question of the Week: What do you believe will be Phil Mickelson's lasting legacy — 45 PGA Tour wins and six majors or his involvement with LIV Golf and reports of gambling issues .
Send replies on this question or other topics to shall@morningread.com. For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

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READ, WATCH, LISTEN

> Q&A: Clyde Chrisman [Southern Hills Country Club historian]
[Geoff Shackelford | The Quadrilateral | Read]

> Superintendent Series: Tyler Marcotte, head superintendent at Brambles
[The Fried Egg Podcast | Listen]

> Course Diaries: Royal Cinque Ports with Paul Craven
[The Cookie Jar Golf Podcast | Listen]

Old concept, new approach: Carry links investors, aspiring pros

Getting to big paydays on the major tours can take more than talent, which is why Donnie Dotson, company founder and CEO, decided to update an age-old model of financially backing players

FACT OF THE DAY

DID YOU KNOW

Missouri is the only state that mirrors the exact U.S. average mix of public and private golf courses — 71% public and 29% private.

Source: Longitudes Group

THE INDUSTRY

Women’s Golf Day announces 2022 Palooza plans

Free two-hour virtual event will be held May 31, full lineup still to be announced

'The Conor Moore Show' third season debuts on GolfPass

NBC Sports Next is offering the entire eight-episode season for free, with the first episode available now

GolfForever signs Scottie Scheffler as brand ambassador

Scheffler has four PGA Tour wins since he began using the training system that pairs the multi-use golf fitness and warmup tool with video-streaming routines

ShopRite LPGA Classic names Hard Rock as pro-am hotel partner

PGA Tour Superstore partners with ShopRite LPGA Classic to launch PGA Tour Superstore Birdies for First Tee campaign

BookBaby publishes 'Too Much Loft'

Debut novel by Michael J. Stott consists of three connected novellas that follow a young man’s journey as a caddie, grounds crew member and golf shop attendant

Announced: By the LPGA Tour, AmazingCre, a Korean-based sports apparel and equipment brand, as the title sponsor for the 2022 Portland Classic, Sept. 12-18. The AmazingCre Portland Classic is in its 51st year, making it the LPGA Tour’s longest running non-major tournament, and will increase the prize purse by $100,000 to $1.5 million.

Announced: By TravisMathew, its partnership with St. Andrews Links and the opening of its new store at the Old Course, becoming the first brand with an on-site storefront. The store will open in August next to the 18th hole at the Old Course and near to the historic Royal & Ancient Golf Club of St Andrews building.

Announced: By Golf Canada, a multiyear partnership with Stalk & Barrel that makes it the official Canadian whisky partner for Golf Canada, the RBC Canadian Open and the CP Women’s Open. Through 2025, Stalk & Barrel will be poured exclusively at the RBC Canadian Open and CP Women’s Open hospitality and concession locations.

#QOTD

"Whoever is careless with the truth in small matters cannot be trusted with important matters.”

— Albert Einstein

TUNING IN

PGA Tour: AT&T Byron Nelson
Site: TPC Craig Ranch, McKinney, Texas | GCSAA Fact Sheet
Television: Today-Friday, 4-7 p.m. (Golf Channel); Saturday-Sunday, 1-3 p.m. (Golf Channel), 3-6 p.m. (CBS).

LPGA Tour: Cognizant Founders Cup
Site: Upper Montclair Country Club, Clifton, New Jersey | GCSAA Fact Sheet
Television: Today-Friday, 10:30 a.m. to 1:30 p.m. (Golf Channel); Saturday, 5-7 p.m. (Golf Channel); Sunday, noon to 1 p.m. (Golf Channel), 1-3 p.m. (CBS).

PGA Tour Champions: Regions Tradition
Site: Greystone Golf and Country Club, Birmingham, Alabama | GCSAA Fact Sheet
Television: Today-Friday, 1:30-4 p.m. (Golf Channel); Saturday, 3-5 p.m. (Golf Channel); Sunday, 3-6 p.m. (Golf Channel).

European Tour: Soudal Open
Site: Rinkyen International Golf Club, Antwerp, Belgium.
Television: Today-Saturday, 6-10:30 a.m. (Golf Channel); Sunday, 5:30-10 a.m. (Golf Channel).

CALENDAR

JULY
13-14: LPGA Leadership Academy, Liberty Corner, N.J. | Info
19-20: LPGA Leadership Academy, Gainesville, Va. | Info
26-27: Multi-Course and Resort Operators Retreat, Charleston, S.C. | Info

AUGUST
1-2: LPGA Leadership Academy, Newcastle, Wash. | Info

JANUARY 2023
23-25: Golf Business Conference, Orlando, Fla.
24-27: PGA Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

LAST CALL

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