Thursday Jun 23, 2022
FIRST THOUGHT

For all the money talk surrounding the PGA Tour and LIV Golf, these are high times for money purses in women's golf. On Tuesday, it was announced that the KPMG Women’s PGA Championship would double its prize purse to $9 million — a significant 300% jump since 2014. And that comes just weeks after the U.S. Women’s Open awarded a record $10 million purse (up from $5.5 million in 2021). And it was less than a year ago that the AIG Women’s British Open set the previous record for women’s golf with a $5.8 million purse, which will jump to $6.8 million this year. 

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> Question of the Week: How would you resolve the ongoing PGA Tour vs. LIV Golf situation?
Send replies on this question or other topics to shall@morningread.com. For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

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READ, WATCH, LISTEN

> PGA Tour in ‘arms race’ of dollars and leaning on loyalty
[Doug Ferguson | Associated Press | Read]

> Patrick Cantlay, Harris English would like to see PGA Tour offer guaranteed money
[Max Schreiber | Golf Channel | Read]

> As LIV Golf dominates the news, one veteran LPGA player said almost 'entire tour' might consider similar jump
[Beth Ann Nichols | Golfweek | Read]

Q&A: Mimi Griffin | MSG Promotions founder / president / CEO
If you've enjoyed a U.S. Open experience since 1995, there's a strong likelihood it was shaped by Griffin, who offers her insight on the golf hospitality industry
FACT OF THE DAY
DID YOU KNOW?
Arkansas, Louisiana and Mississippi each have less than 5% golf participation. Also, these states' combined public golf course total is only 277.

Source: Longitudes Group
THE INDUSTRY
Oceantee, DP World Tour sign a three-year partnership agreement; Oceantee to launch Sustainability Series, a collection of educational outreach initiatives for fans at tournaments
Read More
U.S. Open runner-up Will Zalatoris, Tony Finau, Justin Rose, Jason Day, Cameron Young, Rickie Fowler, Kevin Kisner, Matt Kuchar and 2021 champion Cam Davis to play
Read More
Winner of girls’ and boys’ divisions earn spot into Pure Insurance Championship at Pebble Beach Golf Links in September
Read More
National network of private destination golf clubs taps McLay Kidd for 18-hole private golf course, Graybull, in the Nebraska Sandhills
Read More
#QOTD
"Money often costs too much."
— Ralph Waldo Emerson
ICYMI
Nick Faldo calls it a career in the broadcasting booth
Six-time major champion will end CBS Sports lead golf analyst role in August; Trevor Immelman elevated as successor in 2023
TUNING IN

LPGA Tour | PGA of America: KPMG Women's PGA Championship
Site: Congressional Country Club (Blue), Bethesda, Maryland.
Television: Thursday-Friday, 11 a.m. to 3 p.m. (Golf Channel), Saturday-Sunday, 1-4 p.m. (NBC).

PGA Tour: Travelers Championship
Site: TPC River Highlands, Cromwell, Connecticut.
Television: Thursday-Friday, 3-6 p.m. (Golf Channel); Saturday-Sunday, 1-3 p.m. (Golf Channel), 3-6 p.m. (CBS).

U.S. Golf Association | PGA Tour Champions: U.S. Senior Open
Site: Saucon Valley Country Club (Old Course), Bethlehem, Pennsylvania.
Television: Thursday-Friday, 2-7 p.m. (Peacock); Saturday-Sunday, 2-3 p.m. (Peacock), 3-7 p.m. (Golf Channel).

European Tour: BMW International
Site: Munchen Eichenried Golf Club, Munich, Germany.
Television: Thursday-Friday, 6:30-10 a.m. (Golf Channel); Saturday-Sunday, 7:30 a.m. to noon (Golf Channel).

CALENDAR

JUNE
23: LPGA Leadership Academy, Saginaw, Mich. | Info

JULY
13-14: LPGA Leadership Academy, Liberty Corner, N.J. | Info
19-20: LPGA Leadership Academy, Gainesville, Va. | Info
26-27: Multi-Course and Resort Operators Retreat, Charleston, S.C. | Info

AUGUST
1-2: LPGA Leadership Academy, Newcastle, Wash. | Info

JANUARY 2023
23-25: Golf Business Conference, Orlando, Fla.
24-27: PGA Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

LAST CALL