Tuesday Jul 30, 2024
FIRST THOUGHT

Golf appears to be on another record pace. In June, rounds played nationally were up 1.2% compared to the same month a year ago, and that kept year-to-date rounds 2% ahead of 2023's record pace, according to the National Golf Foundation.

IN THIS ISSUE

> Design Notes: Tom Weiskopf’s final design opens at Spanish Peaks | Read
> TFC Inbox: A British Open for the ages? | Read
> 'Driver$: Inside the Golf Industry': Sqairz CEO Bob Winskowicz | Listen

QUESTION OF THE WEEK

If the 2024 PGA Tour season ended today, who would you choose for Player of the Year — Scottie Scheffler with six wins, including the Masters; Xander Schauffele, with both 2024 wins being majors (PGA Championship, British Open); or someone else?

Send replies on this question or other topics and questions you would like to have asked to shall@buffalogroupe.com. For a response to be published, you must include your first and last name, along with the city and state of residence.

Read responses to last week's question.

Design Notes: Tom Weiskopf’s final design opens at Spanish Peaks
Ireland’s Portmarnock Resort debuts its renovated Jameson Links; Dye Designs concludes a bunker project at Colorado’s Inverness
INDUSTRY NEWS
The PXG 0311 Gen7 irons, PXG Black Ops Irons and PXG Sugar Daddy III wedges will be available on Aug. 7
Read More
Low amateur at the 2024 Masters and U.S. Open signs a brand sponsorship deal that runs through the 2026 PGA Tour season
Read More
Major reconstruction of the Valley and Oaks nines comprising the original 18 holes of the 27-hole course at the private Westlake Village, California, club is targeted for completion in September
Read More
Choi played Srixon 3-wood, irons and ball, and Cleveland Gofl wedges in win at Carnoustie Golf Links
Read More
Fields of 156 girls and 156 boys will compete for the Patty Berg and Jack Nicklaus Trophies at Congressional Country Club
Read More
The Butterfly and Color Block collections are coordinated to be merchandised together or separately
Read More
READ, WATCH, LISTEN

> Three tips for a successful golf career from the legendary Ken Morton
[Jesse Dodson | PGA.com | Read]

> Municipal, the brand from Mark Wahlberg and Harry Arnett, unveils its strategy
[Chenu Alexis | Fashion Network | Read]

> Cabot expands to France with purchase of Golf Du Médoc Resort and two courses by familiar names
[Jason Lusk | Golfweek | Read]

#QOTD
"Laugh and the world laughs with you."
— Ella Wilcox
ICYMI
TFC Inbox: A British Open for the ages?
Readers of The First Call share their opinions on the year's final men's major, won by Xander Schauffele over a stellar leaderboard at Royal Troon
TFC PODCAST NETWORK

DRIVER$: INSIDE THE GOLF INDUSTRY
Putting his best foot forward
Sqairz CEO Bob Winskowicz takes on the golf footwear category and discusses his company's emergence with co-hosts Jon Last and David Klein
[Listen | More 'Driver$: Inside the Golf Industry' episodes]

GOLF INNERVIEW WITH ANN LIGUORI
The tale of Carne Golf Club's comeback
General manager Fiona Togher and club chariman Gerry Maguire talk with host Ann Liguori about how the western Ireland club took a beating during the pandemic and now is thriving
[Listen | More 'Golf Innerview with Ann Liguori' episodes]

DRIVER$: INSIDE THE GOLF INDUSTRY
Golf’s renaissance woman
NGCOA president and PGA Master Professional Cathy Harbin joins co-hosts Jon Last and David Klein to discuss her involvement in all facets of stewarding golf’s evolution and participation surge
[Listen | More 'Driver$: Inside the Golf Industry' episodes]

Make Golf Your Career

> Director, Enterprise Transformation – Finance
Acushnet Company | Titleist / FootJoy
Fairhaven, Massachusetts | Info

> Online Golf Instructor
The Golf Room
Dublin, Ohio | Info

> Executive Administrative Assistant
PGA Tour
Ponte Vedra Beach, Florida | Info

The First Call Job Board

CALENDAR

JULY
30-31: PGA Buying Summit, Frisco, Texas | Info
30-31: Multi-Course and Resort Operators Retreat, Monterey, California | Info

AUGUST
24-27: African American Golf Expo and Forum, Palm Beach, Florida | Info

SEPTEMBER
30-October 2: Golf Inc. Strategies Summit, Hilton Head Island, S.C. | Info

View complete calendar

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.