Monday Aug 08, 2022

There is no question that 2021 was a boon year for golf participation.
To maintain that positive pace, though, would be difficult, and recent numbers from Golf Datatech (rounds played down 5.7% vs. 2021 through July) and Pellucid (Golf Playable Hours YTD down 9% vs. 2021) confirm that. The National Golf Foundation takes a broader view and reports that U.S. rounds played are up 10% vs. its 10-Year Rounds Played Index, which is calculated on a 12-month rolling scale.

> The First Call | Weekend Edition: Join the growing The First Call | Weekend Edition community for free on Substack. The weekender is a recap of the industry's happenings and continues to evolve. And, like The First Call, it's emailed directly to your inbox each Saturday morning. So check it out here.

> Question of the Week: Do you believe it's in the LPGA's best interest to partner with LIV Golf?

Send replies on this question or other topics to For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

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> Down the road from Muirfield, golf is growing just fine
[Sean Zak | | Read]

> Golf’s numbers game: Golf business pushes back on LIV narrative about viewers.
[John Ourand and Austin Karp | Sports Business Journal | Read]

> PGA Tour will not allow suspended LIV golfers on site at FedEx Playoffs as court prepares to rule on their participation
[Alex Miceli | Sports Illustrated / Morning Read | Read]

TFC Inbox: Should the PGA Tour look at LIV Golf's playbook?
Is LIV Golf doing anything right? If so, readers of the The First Call were asked if the PGA Tour should take note and adopt any of the upstart league's concepts
"When you arise in the morning give thanks for the food and for the joy of living. If you see no reason for giving thanks, the fault lies only in yourself."
— Tecumseh
Mullie Golf melds online shopping, community experience
Co-founders Michael Zerah and Steven Moskowitz join host Paul Liberatore to explain how their community-curated marketplace app came to be

11-13: Golf Inc. Strategies Summit, Kiawah Island, S.C. | Info

6-9: International Association of Golf Administrators, Point Clear, Ala. | Info

23-25: Golf Business Conference, Orlando, Fla.
24-27: PGA Show, Orlando, Fla. | Info

6-9: GCSAA Conference and Trade Show, Orlando, Fla. | Info

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