The First Call 08-19-2021

FIRST THOUGHT

Six players have qualified for each edition of the FedEx Cup Playoffs since it debuted in 2007. The players with 14 appearances are Charley Hoffman, Matt Kuchar, Phil Mickelson, Adam Scott, Brandt Snedeker and Bubba Watson. Only Snedeker (2012) has won the FedEx Cup.

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READ, WATCH, LISTEN

> FedEx Cup Playoffs 101
[PGATour.com | Read]

> If they build it, will they come? The battle for benchmarking has begun
[Harvery Silverman | Golf Business | Read]

> Phil Mickelson teaches foes lesson in Tuesday practice-round match
[Mark Cannizarro | New York Post | Read]

> Plugged In Golf: Hailey Ostrom
[Matt Saternus | Plugged-In Golf | Listen]

Why golf’s toughest job is growing harder

A golf course superintendent’s job is never easy — and has been made even more difficult by the pandemic — but, as 'The First Call' columnist Bradley S. Klein writes, a better understanding of the role might temper what can sometimes be unrealistic expectations

Fact of the Day

DID YOU KNOW?

The western region accounts for 25% of all U.S. golf hard-goods sold through off-course golf retailers.

Source: Longitudes Group Market Value Model 2021

Learn More

THE INDUSTRY

Dormie Club completes new clubhouse, cottages

Enhancements accentuate Dormie Network flagship property's Bill Coore-Ben Crenshaw design

Club Champion signs Jim Furyk

17-time PGA Tour winner is newest brand ambassador for custom clubfitter

AIG Women's British Open ups purse to $5.8 million

Winner will earn $870,000; purse to be no less than $6.8 million in 2022

Filed: By Sportradar Group AG, a provider of sports betting and sports entertainment products and services, a public registration statement on Form F-1 with the Securities and Exchange Commission relating to the proposed initial public offering of its ordinary shares. The number of shares to be offered and the price range for the offering have not yet been determined. Sportradar will list its common stock on the Nasdaq Global Select Market under the ticker symbol “SRAD.”

Partnered: By AboutGolf, with Travis Fulton, a golf instructor and media personality. The multi-faceted partnership will highlight AboutGolf’s simulators and proprietary technology through Fulton's instructional content.

Introduced: By Cleveland Golf, the Launcher XL Halo irons, which are described by the company as “hybrid-style super game improvement irons.” The irons launch in North America on Aug. 20 for graphite irons and Sept. 17 for steel irons. The seven-piece graphite set will retail for $899; the seven-piece steel for $799.

Added: By ResearchAndMarkets.com, to its offering is the "Golf Cart Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026" report. According to the publisher, the global golf cart market exhibited moderate growth during 2015-2020. Looking forward, the publisher expects the market to grow at a CAGR of around 5% during 2021-2026.

#QOTD

"If we all did the things we are capable of doing, we would literally astound ourselves."

— Thomas Edison

EMPLOYMENT

COOL JOB

HR/Recruiting Coordinator | TaylorMade Golf Co., Carlsbad, Calif.

Player Support Specialist | Parsons Xtreme Golf, Remote

Head Golf Professional | Brickshire Golf Club, Providence Forge, Va.

TUNING IN

PGA Tour: The Northern Trust
Site: Liberty National, Jersey City, N.J.
Television: Today-Friday, 2-6 p.m. (Golf Channel); Saturday, 1-3 p.m. (Golf Channel), 3-6 p.m. (CBS); Sunday, noon to 2 p.m. (Golf Channel), 2-6 p.m. (CBS).

LPGA: AIG Women's British Open
Site: Carnoustie Golf Links, Carnoustie, Scotland.
Television: Today-Friday, 6 a.m. to 1 p.m. (Golf Channel); Saturday, 7 a.m. to noon (Golf Channel), noon to 2 p.m. (CNBC); Sunday, 7 a.m. to noon (Golf Channel), noon to 2 p.m. (NBC).

European Tour: D=D Real Czech Masters
Site: Albatross Golf Resort, Prague, Czech Republic.
Television: Friday-Sunday, 4-6 a.m. (Golf Channel-Tape Delay); Monday, 3-5 a.m. (Golf Channel-Tape Delay).

PGA Tour Champions: Boeing Classic
Site: The Club at Snoqualmie Ridge, Snoqualmie, Wash.
Television: Friday, 8:30-10:30 p.m. (Golf Channel-Tape Delay); Saturday-Sunday, 5-7 p.m. (Golf Channel).

Korn Ferry Tour: Albertsons Boise Open
Site: Hillcrest Country Club, Boise, Idaho.
Television: Today-Friday, 6-8 p.m. (Golf Channel); Saturday-Sunday, 7-9 p.m. (Golf Channel).

CALENDAR

AUGUST
21-24: African American Golf Expo and Forum, Atlanta, Ga. | Info

NOVEMBER
9-10: National Golf Course Owners Association Multi-Course and Resort Operators Retreat 2021, Monterey, Calif. | Info
21-24: World Golf Expo 2021, Hainan, China | Info

JANUARY
25-28: PGA Merchandise Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

LAST CALL

The Return of the Lido is eminent. @Sand_Valley @WSGAGolf pic.twitter.com/abjfUQn6KO
— Patrick Koenig (@PatrickjKoenig) August 18, 2021