Thursday Sep 15, 2022
FIRST THOUGHT

While the PGA Tour's 2022-23 FedEx Cup Playoffs is 11 months off, success in this week's Fortinet Championship and the fall portion of the wraparound season can go a long way toward good postseason fortune. The last three winners of the Fortinet Championship — Max Homa (2021), Stewart Cink (2020) and Cameron Champ (2019) have gone on to qualify for the Tour Championship. Also, four of the last six FedEx Cup champions have won a tournament in the fall portion of the season — Rory McIlroy (2021 The CJ Cup, 2022 FedEx Cup), Justin Thomas (2016 CIMB Classic, 2017 FedEx Cup), Justin Rose (2017 WGC-HSBC Champions, 2018 FedEx Cup) and Patrick Cantlay (2020 Zozo Championship, 2021 FedExCup).

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> Question of the Week: An international match competition — Ryder Cup or Presidents Cup — comes down to the final hole, which active golfer, including LIV Golf members, do you want playing for the win?

Send replies on this question or other topics to shall@buffalogroupe.com. For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

READ, WATCH, LISTEN

> The PGA Tour’s high-flying corporate expenditures
[Mark Maremont / Andrew Beaton | Wall Street Journal | Read ($)]

> The country's first Black-owned 18-hole golf course could soon become a warehouse
[Phaedra Trethan | Golfweek / Courier Post (N.J.) | Read]

> Rory McIlroy optimistic about European Ryder Cup team: 'In need of a rebuild, anyway'
[Colby Powell | Golf Channel | Read]

> 'This is still the best competition there is': Max Homa at home on the PGA Tour
[Bob Harig | Sports Illustrated / Morning Read | Read]

> Has Augusta National finally lengthened its 13th hole? It sure looks that way
[Jack Hirsh | Golf.com | Read]

> Resilience: What leaders get wrong when driving change
[Brent Gleeson | Forbes | Read ($)]

THE INDUSTRY
Each putter is individually designed to achieve the proper balance of feel and forgiveness
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Athleisure apparel brand receives its second successive ‘Top Seller in Women’s Apparel in Private Clubs’ recognition from the Association of Golf Merchandisers
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King & Bear course to host the Ovarian Cancer Awareness Tournament on Sept. 30; all proceeds collected through donations going to ovarian cancer research
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PGA Tour Champions season-ending event played at Phoenix Country Club
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New 2,500-square-foot facility features four indoor bays, powered by TecSwing using Foresight Sports simulators, for lessons, clubfitting and practice
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#QOTD
"Acknowledging the good that you already have in your life is the foundation for all abundance."
— Eckhart Tolle
ICYMI
Why the clock is ticking on LIV Golf
The upstart league has an opportunity to revolutionize golf through one basic concept — a format where the value of the brand is its team
TUNING IN

PGA Tour: Fortinet Championship
Site: Silverado Resort and Spa (North), Napa, California.
Television: Today-Sunday, 6-9 p.m. (Golf Channel).
Leaderboard | GCSAA Fact Sheet

LIV Golf: LIV Golf Invitational Chicago
Site: Rich Harvest Farms, Sugar Grove, Illinois.
Television: LIVGolf.com.
Leaderboard

LPGA Tour: AmazingCre Portland Classic
Site: Columbia Edgewater Country Club, Portland, Oregon.
Television: Today-Sunday, 3-6 p.m. (Golf Channel).
Leaderboard | GCSAA Fact Sheet

DP World Tour: DS Automobiles Italian Open
Site: Marco Simone Golf Club, Rome.
Television: Today-Friday, 7:30 a.m. to 12:30 p.m. (Golf Channel); Saturday-Sunday, 7:30 a.m. to noon (Golf Channel).
Leaderboard |

PGA Tour Champions: Sanford International
Site: Minnehaha Country Club, Sioux Falls, South Dakota.
Television: Friday-Sunday, 9:30-11:30 p.m. (Golf Channel-tape delay).
GCSAA Fact Sheet

CALENDAR

OCTOBER
11-13: Golf Inc. Strategies Summit, Kiawah Island, S.C. | Info

NOVEMBER
6-9: International Association of Golf Administrators, Point Clear, Ala. | Info

JANUARY
23-25: Golf Business Conference, Orlando, Fla.
24-27: PGA Show, Orlando, Fla. | Info

FEBRUARY
6-9: GCSAA Conference and Trade Show, Orlando, Fla. | Info
10-12: West Michigan Golf Show, Grand Rapids, Mich. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

THE LAST CALL