The First Call 11-01-2021

FIRST THOUGHT

Just when professional golf appeared to be heading toward a quiet offseason, Greg Norman was named CEO of the Saudi-backed Liv Golf Investments on Friday. The group's first order of business was to announce a 10-event series that will be part of the Asian Tour's 2022 season, but will not include the Saudi International. The move is believed to be the next iteration of the Premier Golf League / Super Golf League rumblings of the past few years. The lack of substantial details is leading to immense speculation as to whether the world's top-ranking players will seek to play more on the Asian Tour and how will the PGA and European tours respond. Quiet? Not for long.

Follow The First Call

Subscribe | Facebook | Twitter | LinkedIn

NOTE TO SUBSCRIBERS

Hello,

As we continue our Beta testing of The First Call newsletter, we want to make sure it’s being delivered properly to your inbox. If the newsletter is currently landing in your inbox without a hitch each morning, then no worries. But if this newsletter is getting caught in your spam folder, here’s how to fix it:

Gmail users: Move us to your primary inbox. On your phone? Hit the 3 dots at the top right corner, click "Move to" then "Primary." On desktop? Back out of this email, then either drag and drop this email into the "Primary" tab near the top left of your screen or click on the “Report not spam” button. This will automatically move to your inbox.

Other users: From your junk or spam folder, click the appropriate "this is safe" or "this is not spam" button.

Thanks for reading, and we appreciate your support as The First Call continues to grow.

READ, WATCH, LISTEN

> Study reveals positive effects of CBD in golf performance
[Matt Craddock | Golf Monthly | Read]

> Kim Evans hasn't left The Plains behind
[Kara Mautz | The Auburn Plainsman | Read]

> Bellerive Country Club will host 2030 Presidents Cup
[Stu Durando | St. Louis Post-Disptach | Read]

What does Greg Norman being named Liv Golf Investments CEO mean?

The new Saudi-backed company announces a lucrative 10-event series for Asian Tour beginning in 2022 as Norman says “this is only the beginning."

FACT OF THE DAY

DID YOU KNOW?

The Midwest and Southeast regions of the United State make up 50% of the wholesale market value in the green grass channel. This displays the intensity of spending in these parts of the country.

Source: Longitudes Group Market Value Model 2021

INDUSTRY NEWS

Club Champion offers exclusive winter fitting special

Company offering 50% off its fittings with an equipment purchase of $500 between Nov. 1 and Jan. 31. The promotion applies to every Club Champion fitting type

Jacksonville, Fla., business owner adds $10k to PXGWMPC purse

Ken Hollingsworth is moved to contribute after playing in the PXG Women’s Match Play Championship INK! Charity Pro-Am

FEATURES

How Live View Sports is changing swing analysis feedback

CEO Shane Yang joins 'Behind the Golf Brand' podcast to discuss how the Live View Golf training aid is taking an age-old concept and accelerating the learning process

#QOTD

"The only real mistake is the one from which we learn nothing."

— John Powell

CALENDAR

NOVEMBER
6: RARE, Bear Creek Golf Club, Dallas, Texas | Info
7-10: International Association of Golf Administrators Annual Conference, Frisco, Texas | Info
8-10: National Links Trust Symposium on Municipal Golf, Washington, D.C. | Info
9-10: National Golf Course Owners Association Multi-Course and Resort Operators Retreat 2021, Monterey, Calif. | Info
21-24: World Golf Expo 2021, Hainan, China | Info

JANUARY
25-28: PGA Merchandise Show, Orlando, Fla. | Info

FEBRUARY
5-10: GCSAA Conference and Trade Show, San Diego, Calif. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

LAST CALL

View this post on Instagram

A post shared by Beautiful Golf Courses (@beautifulgolfcourses)