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| Wednesday Jan 26, 2022 |
The calendar is correct, it is Wednesday. So if you're hoping to catch the opening round of the Farmers Insurance Open, today is the day — not tomorrow. The tournament has shifted to a Wednesday start so that the third and final rounds can be televised by CBS in prime time — 8 p.m. ET — on the East Coast. The scheduled Saturday finish is the first on the PGA Tour since the 1996 Waste Management Phoenix Open.
> Question of the Week: When buying new golf equipment, how much do you factor 'hot lists' and online reviews into your decision-making process?
Send replies on this question or other topics to shall@morningread.com. To be considered for publication, your response must include first and last name, along with city and state of residence. Read last week's responses.
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> Meet the teaching pro with a great story who's teeing it up on the LPGA this week
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> ‘Most exciting golf TV ever’: Greg Norman’s rumored tour is talking a big game
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> Pub Óg plunks the 19th hole right in golfers’ backyards
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Rapidly growing fitness company is taking its proven model of high intensity interval training into country clubs, partnering 1st with Concert Golf Partners
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Released: By Cleveland Golf, a Black Satin finish for the RTX Full-Face wedge. The company claims that “by reducing glare and providing a sleek look at address, the Black Satin finish delivers maximum performance and short game confidence.” The wedge features UltiZip grooves that cover the clubface for optimal spin performance and a High-Toe profile.
Announced: By American Battery Solutions, the launch of its Alliance I48-3.0 Lithium-Ion battery. The battery offers enhanced range and zero maintenance for golf cars and other electric vehicles in an industry-standard GC2 size. Also, the I48-3.0 offers up to 75 percent greater discharge capabilities than other standard-sized Lithium-Ion batteries.
Introduced: By TaylorMade, four new additions to the Spider putter franchise — the Spider GT, Spider GT Notchback, Spider GT Rollback and Spider GT Splitback. The putters are available for pre-order on Feb. 15 and at retail beginning March 4.
Announced: By Flite Golf and Entertainment, Century Golf Entertainment and ROC Ventures, the groundbreaking of Luxe Golf Bays at Ballpark Commons in the Milwaukee, Wisc., area. Luxe Golf Bays, a $27 million project slated to open in May 2022 in Franklin, Wisc., will be a three-level entertainment center featuring 57 heated bays with next-gen gaming technology overlooking approximately 250 yards of turf, two restaurants and a new-event space.
Elected: By the LPGA and LPGA Foundation, new board members for 2022. The LPGA board of directors elect Michele Meyer-Shipp as independent director and Ally Ewing and Stacy Lewis as player directors. The LPGA Foundation elected Jackie Nickelberry, Sheryl Wilkerson, Cheyenne Woods and John Zacamy. The LPGA board of directors governs and is responsible for oversight of strategic planning, direction of general policy matters and guidance of management of the association.
"Follow effective actions with quiet reflection. From the quiet reflection will come even more effective action."
PGA Tour: Farmers Insurance Open
Site: Torrey Pines Golf Course (South, North), San Diego.
Television: Today-Thursday, 3-7 p.m. (Golf Channel); Friday, 3-5 p.m. (Golf Channel), 5-8 p.m. (CBS); Saturday, 2:30-4:30 p.m. (Golf Channel), 4:30-8 p.m. (CBS).
LPGA Tour: Gainbridge LPGA at Boca Rio
Site: Boca Rio Golf Club, Boca Raton, Fla.
Television: Thursday-Friday, 11:30 a.m. to 2:30 p.m. (Golf Channel); Saturday, 12:30-2:30 p.m. (Golf Channel); Sunday, 3-5 p.m. (Golf Channel).
European Tour: Slync.io Dubai Desert Classic
Site: Emirates Golf Club, Dubai, United Arab Emirates.
Television: Today, 11:30 p.m. to 4 a.m. (Golf Channel); Thursday, 6:30-8:30 a.m. (Golf Channel); Friday, 2:30-8:30 a.m. (Golf Channel); Saturday-Sunday, 3:30-8 a.m. (Golf Channel).
JANUARY
26-28: PGA Merchandise Show, Orlando, Fla. | Info
FEBRUARY
5-10: GCSAA Conference and Trade Show, San Diego, Calif. | Info
18-20: Toledo Golf Show, Toledo, Ohio | Info
19-23: CMAA World Conference and Club Business Expo, San Diego, Calif. | Info
20-22: Carolinas PGA Super Show, Greensboro, N.C. | Info
25-27: Colorado Golf Expo, Denver, Colo. | Info
25-27: Chicago Golf Show, Rosemont, Ill. | Info
To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.
