Monday Jun 13, 2022
FIRST THOUGHT

Much of the talk surrounding LIV Golf has been about the money — not just the amount players are signing for, but also what they are earning competitively. On Saturday, Charles Schwartzel, the 2011 Masters champion, won the inaugural LIV Golf London and earned a combined $4.75 million for his 54 holes worth of work as an individual and as part of the winning team. That total represents 22.7% of what Schwartzel earned in 248 starts ($20.9 million) on the PGA Tour. 

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> Question of the Week: Who will win the U.S. Open at The Country Club in Brookline, Massachusetts, and why?
Send replies on this question or other topics to shall@morningread.com. For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

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READ, WATCH, LISTEN

> $4.75M: Schwartzel wins richest golf event amid Saudi outcry
[Rob Harris | Associated Press | Read]

> Moneyball: The LIV Golf era begins in London amid a flood of cash and moral complications
[Kevin Van Valkenburg | ESPN | Read]

> Curtis Strange, a 2-time U.S. Open champ, just can’t quit the range
[Michael Bamberger | Golf.com | Read]

> Roger Maltbie was at the 1988 US Open and 1999 Ryder Cup, but neither is his favorite memory from The Country Club
[Chad Finn | Boston.com | Read]

> The Country Club: Q&A with Fred Waterman, by the numbers and all 18 from above
[Geoff Shackelford | The Quadrilateral | Read]

Tiger Woods achieves new status — billionaire
According to Forbes, the 15-time major champion's net worth is now estimated to be at least $1 billion, joining LeBron James and Michael Jordan in the 10-digit club among athletes
THE INDUSTRY
144-player field to feature nine of the world’s top 10, all past champions from the Meijer LPGA Classic
Read More
Through its 'Rounding Up' Memorial Day weekend campaign, GolfNow customers contribute to nonprofit that benefits families of America’s fallen or disabled service members
Read More
Europe's leading girls tournament highlights week of competition, education
Read More

Promoted: By the PGA of America, Kevin J. Scott to be its first chief technology officer. Scott previously served as head of technology, leading the design and launch of the PGA’s consumer digital products — PGA.com and PGA Coach.

Debuted: By the USGA, The Country Club and Town of Brookline, Massachusetts, a USGA Golf Museum exhibit, "Hard-Earned Glory," at the U.S. Open that highlights inclusion in golf and showcases legends who broke down barriers to participation in the game. The theme is brought to life through photographs, digital highlights and 50 significant artifacts from the archives of the USGA Museum. The exhibit presents a broad timeline of key milestones in golf that mirror broader cultural movements through American history, from women’s rights to civil rights, accessibility to the LGBTQ+ revolution. The exhibit runs through Sunday, June 19, adjacent to The Country Club's second fairway.

ICYMI
TFC Inbox: LIV Golf: How much interest will new tour generate?
Readers of The First Call have strong opinions regarding their interest in LIV Golf, which is quickly become a rival to the PGA Tour by signing marquee players
#QOTD
"The greatness of a man is not in how much wealth he acquires, but in his integrity and his ability to affect those around him positively."
— Bob Marley
CALENDAR

JUNE
22-23: LPGA Leadership Academy, Saginaw, Mich. | Info

JULY
13-14: LPGA Leadership Academy, Liberty Corner, N.J. | Info
19-20: LPGA Leadership Academy, Gainesville, Va. | Info
26-27: Multi-Course and Resort Operators Retreat, Charleston, S.C. | Info

AUGUST
1-2: LPGA Leadership Academy, Newcastle, Wash. | Info

JANUARY 2023
23-25: Golf Business Conference, Orlando, Fla.
24-27: PGA Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

LAST CALL