Tuesday Jul 19, 2022
FIRST THOUGHT

The British Open was the finishing touch to the major season for 2022. The next biggest events left on the calendar are the Tour Championship and Presidents Cup in August and September, respectively. But also expect LIV Golf to be a constant headline grabber. On Monday, the New York Post reported that longtime golf analyst David Feherty was leaving NBC for LIV Golf broadcasts. Charles Barkley, an NBA studio analyst for TNT and avid golf fan, is going to meet with the upstart tour about a possible role. As for players, 2023 European Ryder Cup captain Henrik Stenson could be the next to join LIV Golf. 

> The First Call | Weekend Edition: Join the growing The First Call | Weekend Edition community for free on Substack. The weekender is a recap of the industry's happenings and continues to evolve. And, like The First Call, it's emailed directly to your inbox each Saturday morning. So check it out here.

> Question of the Week: Now that 2022's majors are complete — with Scottie Scheffler (Masters), Justin Thomas (PGA), Matthew Fitzpatrick (U.S. Open) and Cameron Smith (British Open) the champions — how would you rate them as a collective group? 
Send replies on this question or other topics to shall@morningread.com. For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

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READ, WATCH, LISTEN

> Cameron Smith a British Open champion and man for any course
[Doug Ferguson | Associated Press | Read]

> 9/11 families urge Donald Trump to cancel Saudi tour’s event at his golf club
[Cindy Boren | Washington Post | Read]

> Adaptive golf is nothing new, but the inaugural U.S. Open is taking its visibility to new heights
[Tod Leonard | Golf Digest | Read]

Design Notes: Nebraska’s Landmand preps for September opening
Raymond Hearn plans three par-3 courses for Boyne Resorts; Minnesota’s Grand View Lodge to embark on a bunker renovation; TPC San Antonio’s Canyons course is restoring its Pete Dye bunkers
FACT OF THE DAY
DID YOU KNOW ...
The toniest private clubs in the U.S. are most often found east of the Mississippi River. Of the 193 clubs defined by Longitudes Group as Super As, 64% are on the right side.

Note: A Super A club is defined as one with initiation fees of $100,000 or more.

Source: Longitudes Group Green Grass Database
THE INDUSTRY
Celebrity driven tournament honors NBA legend Alonzo Mourning
Read More
OnCore Golf to provide all APGA members with a free Eagle membership at no cost; portion of golf ball sales through December to benefit APGA
Read More
Golf course developer and construction company is completing installation of a state-of-the-art irrigation system throughout the 18-hole executive course
Read More
A Rise ‘Critical Conversation’ to feature Golf Channel’s Damon Hack, 76ers Isaiah Joe and sports industry leaders and discuss issues of race and equality
Read More
Malcolm DeMille to handcraft a money clip that encapsulates the club's history, which includes hosting a U.S. Open, PGA Championship and Ryder Cup
Read More
The TwoVision installation was the company's first North American commercial undertaking
Read More
#QOTD
"Imagination has a great deal to do with winning."
— Mike Krzyzewski
ICYMI
TFC Inbox: The R&A's Greg Norman call — was it petty or prudent
Readers of The First Call offer their opinions on the R&A's decision to not invite the LIV Golf CEO and two-time British Open winner to its Celebration of Champions event
CALENDAR

JULY
19-20: LPGA Leadership Academy, Gainesville, Va. | Info
26-27: Multi-Course and Resort Operators Retreat, Charleston, S.C. | Info

AUGUST
1-2: LPGA Leadership Academy, Newcastle, Wash. | Info

OCTOBER
11-13: Golf Inc. Strategies Summit, Kiawah Island, S.C. | Info

NOVEMBER
6-9: International Association of Golf Administrators, Point Clear, Ala. | Info

JANUARY
23-25: Golf Business Conference, Orlando, Fla.
24-27: PGA Show, Orlando, Fla. | Info

FEBRUARY
6-9: GCSAA Conference and Trade Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

THE LAST CALL