Industry News

GolfNow introduces futuristic SmartPlay technology with webcast today at 1 p.m. ET

Technology will give course operators the ability to allow golfers to move beyond the traditional golfing experience with contactless safety and convenience

ORLANDO, Fla. (Aug. 25, 2020) – GolfNow today at 1p.m. ET will unveil its newest, fully-integrated technology that will give golf course operators the ability to offer golfers an opportunity to move beyond the traditional golfing experience and into the contactless safety and super-convenience of SmartPlay.

GolfNow News

The GolfNow webcast, including a full demonstration, will showcase the SmartPlay technology and how it can help make any golf course become more efficient and appealing to golfers. Golf course operators also will get a peek into what the future holds for the technology. Click here to RSVP.

Consumer expectations over the past several months have shifted consumer demand for more “contactless” technologies that are easy to use and that will keep them safe while doing what they love the most. Golf course managers – already strapped for time and resources – are demanding more technology integration to lessen the load on their staff, while also keeping them safe. SmartPlay by GolfNow is the solution.

Through the GolfNow app, Smartplay allows a golfer to search for, book and pay for a tee time at any participating SmartPlay golf course; check in and head directly to the first tee without visiting the Pro Shop; place food and beverage orders prior to or during a round of golf; and get orders delivered anywhere on the golf course.

Operators can see and manage every booking and every payment transaction in real time any time of day through their desktop computer and anywhere through a hand-held personal device. The SmartPlay technology automatically and immediately accounts for all sales. A variety of additional features will be introduced automatically into the technology in the coming months, with no extra work or time required from the course operator.

More information about SmartPlay can be found here.

RSVPs Still Open by Clicking HERE

About GolfNow
GolfNow is an innovative technology company that creates seamless ways for golfers and golf courses to better connect. GolfNow operates the largest online tee-time marketplace in the world, offering 3.5 million registered golfers a variety of ways to stay connected to their favorite courses and the ability to easily book tee times online and via mobile devices any time of day. GolfPass members receive special playing perks through GolfNow, including tee time credit and rewards. GolfNow, part of the NBC Sports Group with offices in Orlando, Fla., and Belfast, Northern Ireland, also provides technology, support and marketing services to more than 9,000 golf courses in 24 countries around the world.

Media contact:
Dan Higgins
GOLF Channel Communications