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| Wednesday Jan 19, 2022 |
Mustard, maker of the baseball pitching and coaching app, is looking beyond the diamond. While Lake Nona Sports and Health Tech Fund led a $3.75 seed funding, U.S. Open champion Justin Rose was also an investor. Mustard, co-founded by longtime pitching guru Tom House, allows pitchers to upload throwing-motion video from their smartphones and receive professional feedback and training plans. With this latest round of investing, Mustard will now look to branch into other sports, including golf. Word of Rose's investment comes just days after Tiger Woods was listed as the lead investor in a SPAC.
> Question of the Week: From the bag drop through to the 19th hole, how can courses improve the golfer experience?
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Announced: By the PGA Tour and SiriusXM, a multiyear extension to their broadcasting agreement, which will continue on the SiriusXM PGA Tour Radio channel through 2024. The channel provides live coverage of 38 PGA Tour events throughout the season, including the FedEx Cup Playoffs and the biennial Presidents Cup, along with original talk shows throughout the week.
Named: By NextLinks, company founder Dave Shultz as chief executive officer. Shultz will remain as chairman of the board for the company that created the NextLinks eGolf Arena, an indoor golf complex and family-friendly destination designed to grow the game.
Announced: By Two Thumb Grip, that Darin Dingman, former owner of SuperStroke, will launch North America operations at the PGA Show. Dingman will be overseeing all facets of the company including product design, marketing, advertising, operations and sales.
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The CEO is an avid mountaineer who is helping navigate the superintendent association through a golf growth spurt that presents his 19,000 members with numerous challenges
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"We make a living by what we get, but we make a life by what we give."
JANUARY
Today: Women Fore Hire Virtual Job Fair | Info
25-28: PGA Merchandise Show, Orlando, Fla. | Info
FEBRUARY
5-10: GCSAA Conference and Trade Show, San Diego, Calif. | Info
18-20: Toledo Golf Show, Toledo, Ohio | Info
19-23: CMAA World Conference and Club Business Expo, San Diego, Calif. | Info
20-22: Carolinas PGA Super Show, Greensboro, N.C. | Info
25-27: Colorado Golf Expo, Denver, Colo. | Info
25-27: Chicago Golf Show, Rosemont, Ill. | Info
To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.
