The First Call 03-17-2026

FIRST THOUGHT

Now that The Players Championship is out of the way, it's time to turn attention to ... yep, you guessed it, the Masters. And to get everyone in the right frame of mind, Augusta National Golf Club delivered a social media gem Monday. With James Brown's "Get on the Good Foot" serving as the musical background, the post weaves together 90 years of memories in such a way that watching just once is not enough.

POLL

▪️ How would you grade PGA Tour CEO Brian Rolapp's performance to date? | Vote
▪️ Previous: Why shouldn't The Players Championship be a major? | Results

QUESTION OF THE WEEK

▪️ Though PGA Tour CEO Brian Rolapp did not provide specifics, what is your opinion of the plan he proposed prior to The Players Championship? | Respond
▪️ Previous: Considering how men's professional golf's majors have evolved through the years, why should The Players Championship not be considered a major championship? | Read

TFC PODCAST / VIDEO NETWORK

RECENT DROPS

🎧 CONTENT CLUBHOUSE
Pat Monahan: Rock stars love golf too
Guest: Pat Monahan, lead singer, songwriter and founder of the band Train.
Listen | Archives

🎧 GOLF AND THE GOOD LIFE
Step inside Royal County Down
Guest: Bill Donald, general manager, Royal County Down Golf Club.
Listen | Archives

🎧 ROAD TO AUGUSTA
Two longtime Masters patrons delve into their on-site experiences
Guests: David Chapman and David Whitfield, two longtime Masters patrons.
Listen | Archives

🎧 DRIVER$: INSIDE THE GOLF INDUSTRY
A caddie reads the golf apparel market
Guest: Kyle Kalick, founder, Caddie Comfort.
Listen | Archives

ARCHIVES: 🎧 Podcasts | ▶️ Videos

GOLF INDUSTRY NEWS

Shot Scope: Introduces H50

The H50 handheld device delivers fast, accurate GPS distance and interactive hole mapping in a premium handheld touchscreen

Srixon: Debuts Tour Ink Collection

Brand unveils a fresh lineup of soft goods featuring bold strokes and bright, full-color style

True Spec Golf: Tests Miura PI-402 irons

Brand-agnostic clubfitting company is joined by Miura’s North American sales manager to test the PI-402 irons and break down the clubs' performance and technology

Monster GC: Welcomes new club manager

Patrick Boucher will oversee golf operations, agronomy, as well as golf-related sales and marketing for Monster Golf Club at Resorts World Catskills in Monticello, New York

Troon: Adds LPGA's Jennifer Kupcho to team Troon

Kupcho is a four-time winner on Tour and will represent the brand by displaying the Troon logo on her golf bag and engaging in activations, junior clinics and social media

Dunedin GC: Restored to its Golden Age glory

Historic city-owned municipal course in Dunedin, Florida, receives a $6 million restoration, guided by Donald Ross specialist Kris Spence

SuperStroke: Cameron Young wins The Players Championship

Young overcame a four-stroke deficit to win while using a Zenergy Pistol 1.0 putter grip

Panther National: Cameron Young wins The Players Championship

Young is a club ambassador for the Palm Beach Gardens, Florida, golf and lifestyle community

APGA Tour: Player development program to feature 5 of Tour's top players

The APGA World Wide Player Development Program equips top APGA athletes with coaching, custom clubfittings, scholarships for qualifiers and professional development

Marriott Golf: Relax, recharge in Playa del Carmen

Guests who stay two nights or more at Residence Inn Playa Del Carmen will enjoy unlimited golf for two at the Hard Rock Golf Club Riviera Maya

READ, WATCH, LISTEN

▪️ Joel Dahmen perfectly sums up the struggle of a fringe tour pro following the Players Championship
[Coleman Bentley | Golf Digest | Read]

▪️ University of Minnesota plan to sell historic golf course angers alumni
[Alpha News | Read]

▪️ John Daly's Masters Week tradition moves to Topgolf
[Joe Hotchkiss | Augusta Chronicle via Golfweek | Read]

▪️ Remember, the Players isn't the only 'fifth major' in golf history
[Ken Willis | Daytona Beach News-Journal via Golfweek | Read]

ICYMI

TFC Inbox: The Players — A major or better as a standalone?

The First Call readers are on both sides of the debate as to whether the PGA Tour's premier event is worthy of major status.

TFC GOLF JOB BOARD

THIS WEEK'S FEATURED LISTINGS

▪️ Assistant Golf Course Superintendent
University of Georgia
Athens, Georgia | Info

▪️ Tax Accountant
PGA Tour
Ponte Vedra Beach, Florida | Info

▪️ Player Development Professional
Aliso Viejo Country Club
Aliso Viejo, California | Info

▪️ The First Call Job Board
▪️ Buffalo Groupe Job Openings

CALENDAR

MARCH
23-25: Asia Golf Tourism Convention, Thailand | Info

COMPLETE CALENDAR >

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.