Wednesday Mar 30, 2022
FIRST THOUGHT

While speculation swirls regarding whether Tiger Woods will play in next week's Masters, there are 121 players at this week's Valero Texas Open with one last opportunity to win and become eligible for a trip down Augusta National Golf Club's Magnolia Lane. That group includes Richard Bland, a 49-year-old Englishman, who advanced to the Round of 16 at last week's WGC-Dell Technologies Match Play. Had Bland beaten Dustin Johnson, he would have qualified for the Masters by virtue of being ranked the Official World Golf Ranking's top 50.

> The First Call | Weekend Edition: Join the growing The First Call | Weekend Edition community for free on Substack. The weekender is a recap of the industry's happenings and continues to evolve. And, like The First Call, it's emailed directly to your inbox each Saturday morning. So check it out here.

> Question of the Week: Augusta National Golf Club and the Masters are chock-full of memories and traditions. What are your favorites?
Respond on Substack or send replies on this question or other topics to shall@morningread.com. For your response to be published, you must include first and last name, along with city and state of residence. Read last week's responses.

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READ, WATCH, LISTEN

> Masters 2022: 15 people who wound up in Augusta National's penalty box
[Alex Myers | Golf Digest | Read]

> Two LPGA legends — a course and a commentator — are saying their farewells
[Zephyr Melton | Golf.com | Read]

> The Odd Couple: Scotsman Callum McNeill is teeing it up in his second consecutive Korn Ferry event, and he can thank Hal Sutton for helping him get there
[Ryan French | Fire Pit Collective | Read]

FACT OF THE DAY
DID YOU KNOW?
In a recent survey conducted by Longitudes Group, 70% of male golf travelers ages 18-39 had taken their most recent golf trip with male buddies and only 2% had gone with their spouse/partner. Of those who were 40 and older, 58% went with their male buddies and 12% had gone with their spouse/partner.

Source: Longitudes Group
THE INDUSTRY
2022 T//World 757 line includes drivers, fairway woods, hybrids and irons that are paired with hand-rolled Vizard graphite shafts
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Iconic Hilton Head Island dining destination rebuilt to include a rooftop oyster bar offering 270-degree views of 18th hole at Harbour Town Golf Links, Harbour Town Yacht Basin and Calibogue Sound
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Troon-managed course's learning and practice facility in Phnom Penh, Cambodia, to include hitting bays, short-game area, golf simulator rooms and PGA-specialized custom clubfitting service
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Troon Prive, the private club operating division of Troon, will oversee golf operations, food and beverage, golf course agronomy and membership marketing for the Bend, Oregon, club
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Indigo Sports, a division of Troon, will oversee golf operations, agronomy, and sales and marketing for the municipal course in Bridgewater, Massachusetts
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The 2,000-square-foot facility features indoor bays with Foresight Sports simulators for lessons, clubfittings and practice, along with OptiMotion, a motion-tracking instructional system
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deWiz's media partnership debuts across host Matt Adams' platform of television, radio, digital and social programming
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Baik records tour's first hole-in-one with an ace on the fourth hole at Rio Pinar Country Club in Orlando, Florida, in East Coast Women’s Professional Golf Tour Winter Series Finale
Read More

Announced: By LPGA and IMG, that Chevron U.S.A. Inc. is joining the LPGA Foundation Giving Circle at the Founders level, with a commitment to invest $1.2 million over the next six years to support the LPGA Foundation’s programs. The Founders Circle is the highest level of giving, with Chevron becoming the first corporate partner to make this substantial financial commitment and the third member of this level after the USGA and LPGA Tour players.

Modified: By the LPGA and LPGA Hall of Fame Committee, its entry requirements into the LPGA Hall of Fame. The most significant modification includes lifting the 10-year playing requirement to enter the Hall of Fame, which makes two-time major champion Lorena Ochoa eligible for induction. Ochoa earned 37 Hall of Fame points in her eight-year playing career before retiring in 2010. The Committee also elected to induct under the Honorary Category the remaining eight of the LPGA’s 13 Founders not already enshrined in the Hall of Fame — Alice Bauer, Bettye Danoff, Helen Dettweiler, Helen Hicks, Opal Hill, Sally Sessions, Marilynn Smith and Shirley Spork.

ICYMI
Design Notes: Ron Forse to restore American relic Foxburg
Andy Staples to consult on Weston, former Canadian Open venue; Clayton, Devries & Pont ink a Vietnam deal; Phil Smith begins renovation of Arizona’s Terravita
#QOTD
"There’s no shortage of remarkable ideas, what’s missing is the will to execute them."
— Seth Godin
CALENDAR

APRIL
12-13: SportTechie State of the Industry, New York, N.Y. | Info

JUNE
7: Women's Golf Day | Info
22-23: LPGA Leadership Academy, Saginaw, Mich. | Info

JULY
13-14: LPGA Leadership Academy, Liberty Corner, N.J. | Info
19-20: LPGA Leadership Academy, Gainesville, Va. | Info
26-27: Multi-Course and Resort Operators Retreat, Charleston, S.C.

AUGUST
1-2: LPGA Leadership Academy, Newcastle, Wash. | Info

JANUARY 2023
24-27: PGA Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.

LAST CALL