Tuesday Aug 04, 2026
FIRST THOUGHT

Speculation is mounting that LIV Golf may file for bankruptcy to restructure its massive debt and player contracts following a funding withdrawal by Saudi Arabia's Public Investment Fund (PIF). As the league searches for outside capital, Jon Rahm—who is reportedly still owed a nine-figure sum—would likely emerge as its single largest creditor.

QUESTION OF THE WEEK

This week: If you’ve ever landed a legitimate hole-in-one, share your story. Where did it happen, how did you feel, and what was the celebration? If you had more than one, share your favorite. Respond >>>

Last week: Which of this year's four majors was the best, and why? | Read

POLL OF THE WEEK

Last week: How would you rate this year's four men's majors?| Results

TFC Inbox: Masters edges The Open as this year's best major, readers say
The First Call readers were divided and share why.
GOLF INDUSTRY NEWS
Discover the perfect blend of championship golf and world-class resort amenities at Orlando World Center Marriott, home to the acclaimed Hawk's Landing Golf Club.
Read More
B. Draddy and Zero Restriction will exclusively dress the U.S. and International Teams, in addition to their captains, caddies and staff for the PGA TOUR’s biennial team competition.
Read More
Actor Michael Peña and golf broadcaster Amanda Balionis headline this year's guest speaker lineup.
Read More
Founded in 2000 with two clubs, Bobby Jones Links now manages 34 facilities in 13 states.
Read More
READ, WATCH, LISTEN

➡️ How Sean Foley helped Michael Thorbjornsen to his first PGA Tour win
Adam Schupak | Golfweek | Read

➡️ 5 surprising golfers at risk of missing Tour playoffs
Dylan Dethier | GOLF | Read

➡️ 3 rookies among Europe's four captain's picks for 2026 Solheim
Beth Ann Nichols | Golfweek | Read

TFC PODCAST / VIDEO NETWORK

RECENT DROPS 

🎧 | ▶️ CONTENT CLUBHOUSE
Katherine Walsh: Guided by faith
Guest: Katherine Walsh, content creator and Golf Galaxy social host.
Listen | Watch | Archive

🎧 DRIVER$: INSIDE THE GOLF INDUSTRY
Inside golf operations' latest tech merger
Guests: Jake Gordon, CEO / co-founder of Noteefy, and Ross Liggett, former CEO of Metolius and current vice president of data for Noteefy.
Listen | Archives

ARCHIVES: 🎧  Podcasts | ▶️  Videos

TFC GOLF JOB BOARD

THIS WEEK'S FEATURED LISTINGS

▪️Assistant Golf Professional
Robert Trent Jones Golf Trail At Silver Lakes

Glencoe, Alabama | Info

▪️Manager, Rules and Competition

LPGA

Florida - Remote | Info

▪️Golf Instructor & Coach

Trump National Golf Course

Rancho Palos Verdes, California | Info

▪️ The First Call Job Board
▪️ Buffalo Groupe Job Openings

GOLF IN MOTION MONTHLY

Golf participation is only part of the story. Understanding where consumers are spending their time across the golf ecosystem provides a clearer picture of where momentum is building.

Buffalo Research's new Golf in Motion Monthly tracks year-over-year visitation trends across traditional golf facilities, off-course retail, golf entertainment venues and sporting goods retailers using anonymized movement data from approximately 30 million mobile devices.

Each monthly report is designed to provide the golf industry with a consistent, data-driven benchmark to help operators, brands, investors and industry leaders identify trends, and make more informed business decisions.

This debut edition includes year-to-date visitation trends through June 2026 and serves as the foundation for a recurring monthly industry intelligence report from Buffalo Research.

The report is free. Upon signing up, you will receive the updated monthly reports straight to your inbox.
>> Sign Up

CALENDAR

SEPTEMBER
29 – October 1: Golf Inc. Strategies Summit, Hilton Head, South Carolina | Info

COMPLETE CALENDAR >

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.