The First Call 08-13-2021

WELCOME TO THE FIRST CALL

Good morning and welcome to this week's launch of 'The First Call.'

If you missed our earlier debut issues, catch up here.

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2 of golf’s heavy hitters enjoy strong Q2

The year’s second quarter proved that the industry’s continued uptick remains real as Callaway Golf, Acushnet and Drive Shack all released positive reports

PODCASTS

How women can build a career in golf

Kelly Hunt, founder of Golhers, joins 'ModGolf' to share why she created an online community that tells stories about women in golf in hopes that they empower other women with industry aspirations

Listen

Fact of the Day

DID YOU KNOW?

Missouri is the only state with the exact U.S. average of public and private course mix at 72% public / 29% private.

Source: Longitudes Group Green Grass database

Learn More

THE INDUSTRY

Symetra Tour sets field for Circling Raven Championship

Coeur d’Alene Casino Resort Hotel destination in Worley, Idaho, to host event Aug. 23-29

Ping signs John Graham as brand ambassador

Graham serves as putting coach to a growing number of players on the PGA, LPGA and Korn Ferry tours

Malcolm DeMille continues Wyndham tradition

Company has handcrafted the PGA Tour event's pro-am money clips since 2014

True Spec Dallas opens at Las Colinas CC

Outdoor facility offers golfers an elite fitting experience at Irving, Texas, club ranked among the 'Top 100 Courses in Texas'

V1 Sports offering free golf facility evaluations through September

Evaluations can help coaches build, refurbish or upgrade golf instruction studios

Addison Reserve CC receives Golf Kitchen certification

Delray Beach, Fla., club meets criteria to produce an exemplary product in independent review evaluation of the entire food and beverage operation

Reunion GCC patio receives ‘Top Patio’ ranking

Madison, Miss., club's patio listed among Club + Resort Business' 'Top Ranked Private Club and Resort Patios in the United States'

ROUNDS AND WEATHER

> Rounds played over the past week were down -16% YOY nationwide as we have continued to see pull back from the historic levels of demand we saw in 2020.

> Temperatures were relatively flat YOY with minimal impact from increased precipitation across the country as we haven’t seen the level of major storms than were expected.

> The Mid-Atlantic region was the only region to see positive YOY rounds performance over the past week, posting a +5% YOY which was driven by weekday demand outperforming weekend play in the area.

> Demand is expected to be impacted in the Southeast starting this weekend as Tropical Storm Fred moves into the area. The storm is expected to move up the west coast of Florida through Pensacola and continue to the Northeastern part of the U.S.

> Consistent with what we have seen since June, rounds pacing over the next seven days are down versus same time last year, but are trending up versus the prior week. Seeing strong pacing in the Mountain Pacific and Mid Atlantic through the weekend.

#QOTD

"Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us."

— Marianne Williamson

READ, WATCH, LISTEN

> Designed for life
[Toby Ingleton | By Design | Read]

> Turning Point: Nearly 70 years ago, the U.S. Amateur changed Arnold Palmer's career path, and golf was never the same again
[Adam Schupak | Golfweek | Read]

> More Than Turf: Budgeting and finance with PJ Salter
[Matt LaWell | Golf Course Industry | Listen]

> Saved by residents and members, this renovated golf course near Myrtle Beach reopens
[Alan Blondin | The Sun News | Read]

EMPLOYMENT

COOL JOB

Revenue Specialist, Business Services – Plus | NBC Universal, Orlando, Fla.

Sales Product Trainer | Callaway Golf Co., Carlsbad, Calif.

Senior Manager Kingdom | TaylorMade Golf Co., Carlsbad, Calif.

Tournament Operations Specialist | PGA Tour, Ponte Vedra, Fla.

TUNING IN

PGA Tour: Wyndham Championship
Site: Sedgefield Country Club, Greensboro, N.C.
Television: Friday, 3-6 p.m. (Golf Channel); Saturday, 1-3 p.m. (Golf Channel), 3-6 p.m. (CBS); Sunday, 1-3 p.m. (Golf Channel), 3-6:30 p.m. (CBS).

USGA: U.S. Amateur
Site: Oakmont Country Club, Oakmont, Pa.
Television: Friday, 11 a.m. to noon (Peacock), noon to 2 p.m. (Golf Channel). Saturday-Sunday, 3-4 p.m. (Golf Channel), 4-6 p.m. (NBC).

LPGA Tour and Ladies European Tour: Trust Golf Women's Scottish Open
Course: Dumbarnie Links, Leven, Scotland.
Television: Friday-Sunday, 7-11 a.m. (Golf Channel).

European Tour: Cazoo Classic
Site: London Golf Club, Ash, England.
Television (tape delay): Saturday, 1:30-3:30 a.m. (Golf Channel); Sunday-Monday, 1-3 a.m. (Golf Channel).

PGA Tour Champions: Shaw Charity Classic
Site: Canyon Meadows Golf and Country Club, Calgary, Alberta.
Television: Friday, 8:30-10:30 p.m. (Golf Channel-Tape Delay); Saturday-Sunday, 4-6 p.m. (Golf Channel).

Korn Ferry Tour: Pinnacle Bank Championship
Site: The Club at Indian Creek, Omaha, Neb..
Television: Friday-Sunday, 6-8 p.m. (Golf Channel).

CALENDAR

AUGUST
21-24: African American Golf Expo and Forum, Atlanta, Ga. | Info

NOVEMBER
9-10: National Golf Course Owners Association Multi-Course and Resort Operators Retreat 2021, Monterey, Calif. | Info
21-24: World Golf Expo 2021, Hainan, China | Info

JANUARY
25-28: PGA Merchandise Show, Orlando, Fla. | Info

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.