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| Tuesday Sep 01, 2026 |
SUMMER SWOON
➡️ According to the National Golf Foundation, rounds played at the national level were down 3.6% for July. The dip did little to slow this year's record-setting pace. Through July, rounds played are tracking 2.5% ahead of last year's record year.
POLL OF THE WEEK
MATCH PLAY IT IS
Do you like the PGA Tour's move to a two-week match-play format for the Tour Championship starting in 2028?
>> Vote
Last week: Should the PGA Tour's Tour Championship be played at a different venue each year? | Results
QUESTION OF THE WEEK
WILL IT WORK?
What is your opinion of the PGA Tour's revamped Tour Championship plans, which will feature a two-week, match-play format?
>> Respond
Last week: What venues would you like to see host the Tour Championship? | Read
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David Owen, Rick Reilly and Tom Coyne explain why golf is ripe for comedy, how they developed their distinct literary voices, and why the game is the ultimate humiliator.
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➡️ Report: LIV Golf eyes bankruptcy filing as soon as next week
Sports Business Journal | Read
➡️ On the senior circuit, the Michael Block party keeps rolling on
Josh Sens | Golf.com | Read
➡️ WTGL reveals teams and rosters for inaugural season … with one notable absentee
Coleman Bentley | Golf Digest | Read
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The content creator and social media host joins Nate Moore to share her bold leap from teaching prep school to becoming the face of the former Farmers Insurance Open.
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The First Call readers share their preferences for where the PGA Tour's season finale should be held starting in 2028.
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Buffalo Research's new Golf in Motion Monthly tracks year-over-year visitation trends across traditional golf facilities, off-course retail, golf entertainment venues and sporting goods retailers using anonymized movement data from approximately 30 million mobile devices.
Each monthly report is designed to provide the golf industry with a consistent, data-driven benchmark to help operators, brands, investors and industry leaders identify trends, and make more informed business decisions.
The report is free. Upon signing up, you will receive the updated monthly reports straight to your inbox.
>> Sign Up
SEPTEMBER
29-30: Golf Inc. Strategies Summit, Hilton Head, South Carolina | Info
OCTOBER
1: Golf Inc. Strategies Summit, Hilton Head, South Carolina | Info
NOVEMBER
8-11: International Association of Golf Administrators Annual Conference | Info
9-11: Golf Business Network Leadership Summit, Pinehurst, North Carolina | Info
To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.
