Golf Genius CEO Mike Zisman joins "Driver$: Inside the Golf Industry" co-hosts Jon Last and David Klein for a discussion about the evolution of one of golf's leading consumer apps and how Golf Genius is looking to stay ahead of consumer demand in building its product offerings and availability.
CHAPTERS
[0:54] Balancing high tech and high touch in golf
[2:14] Origins of Golf Genius
[3:41] Distribution and scaling consumer engagement in golf technology
[6:55] Identifying critical content success factors for golf apps
[10:12] The next great frontier in golf apps
For more "Driver$: Inside the Golf Industry" episodes, click here.