Get to Know

Get To Know: Justin Tupper

Senior Vice President, Content and Strategy | NBC Sports Next

Justin Tupper

Justin Tupper, senior vice president of content and strategy for NBC Sports Next, shares his thoughts on scheduling "working time" and the significance of an acronym.

The First Call: Please give us a short overview of your company.
Justin Tupper: NBC Sports Next includes our tech-focused businesses focused on innovation, which have a direct-to-consumer component. GolfNow, GolfPass, SportsEngine and NBC Sports Edge are included in our group.

TFC: What is your handicap index?
JT: 2.6.

TFC: In one sentence, describe what you do for a living.
JT: I help grow our GolfPass business through content creation and strategic planning. 

TFC: What time do you wake in the morning, and what time do you typically start the workday?
JT: I wake up at 5:30 a.m. and start work by 8 a.m.

TFC: What are key elements to leadership or to being a good leader?
JT: The ability to listen, encourage and develop other leaders are a must for good leadership.

TFC: What changes, if any, have you made based on the events of the past year?
JT: I have begun to fill my schedule in with "working time." This is time away from meetings, video conferences and phone calls, so I may get focused, undistracted work done.

TFC: What's the secret to your success?
JT: I embrace CANI, which stands for Constant And Never-Ending Improvement,

TFC: Who is your role model?
JT: My Dad.

TFC: Knowing what you know today, what professional advice would you give a younger you?
JT: Be patient and always be kind.

TFC: What’s the last book you read?
JT: “Blue Ocean Shift” by Renee Mauborgne.

TFC: What’s the last movie you saw?
JT: “The Suicide Squad.”

TFC: What’s on your playlist?
JT: Country music ... lots of it.

TFC: When I’m not at work, you can find me … 
JT: On the golf course or exploring someplace new with my wife, Torrie.

TFC: What is your greatest extravagance?
JT: Taking nice trips with my wife.

TFC: What was your path to the golf industry?
JT: I forged my way through a love of the game and the internet — with an entrepreneurial spirit — to start my own company. Forever thankful for wonderful timing.

TFC: What are the favorite golf courses you have played?
JT: Shinnecock Hills, Fishers Island, Cypress Point, Royal Troon and Carnoustie

TFC: Which golf courses do you belong to?
JT: Lake Nona Country Club, Secession Golf Club and a few others.