WINTER GARDEN, Florida — By now, we have all seen Toptracer technology on TV or used it ourselves on the local range or at an inside golf facility. But the company released some mind-blowing stats at a cold, wet and windy PGA Show Demo Day at Orange County National Golf Center and Lodge Tuesday.
In the past 12 months, Toptracer has traced 6.1 billion golf balls at more than 1,000 locations worldwide.

"We had a massive year in 2024," Toptracer spokesman Oskar Asgard says. "That’s a staggering number, right? So, to put that into perspective, at an average shot distance it would take us 11,000 laps around the earth worth of golf shots."
Toptracer is working toward 1,500 worldwide locations, with more than 400 of that total in the United States, Asgard says. Golf crazy Japan has 140 sites, and even a small nation like Sweden has 40 locations. In August, Toptracer’s was chosen as the official ball-tracing partner for TGL, the high-tech simulator league created by Tiger Woods and Rory McIlroy.
"We’re seeing such an uptick in engagement and engagement is really what it's all about," Asgard says. "You want to hit another bucket, right? You want to just keep hitting and that's kind of how it all started. We wanted to make it more fun to go to the driving range basically."
Toptracer's new technology being showcased at this week's PGA Show allows golfers at Toptracer Range grass tee driving ranges the ability to scan a QR code in their bay, and gain instant access to their shot distance, ball speed and curve. In essence, a launch monitor in their own hand.
"That's the driving range experience of the future,” Asgard says.

MGI GOLF MAKING WALKING MUCH EASIER
If you like to walk the golf course, MGI Golf has you covered with its latest and greatest electric caddie.
At a price point of $1,895, the Ai Navigator GPS+ is designed with an integrated GPS-system built into a touch screen display that connects golfers to over 40,000 courses worldwide. It also has a battery life of 36 holes before needing a charge.
"It has all the bells and whistles," says Jennifer Maloy, fleet program manager of MGI Golf in Las Vegas. The Australian-based company started more than 30 years ago, and opened its North American headquarters in Las Vegas in 2018.
"They call them buggies over in Australia, and there is a huge opportunity with our Las Vegas headquarters," Maloy says. "We’ve hit the ground running and electric caddies are really taking off in the U.S. market."
MGI has seven different models available, with its least expensive model retailing for $699. What happens when your golf course is not available among the 40,000 mapped out on the GPS?
"Just send us an email and we'll get it on there," Maloy says.
MGI Golf also has a patented technology that allows for supreme stability.
"If we had these things moving and grooving today you would see that when it hits like a divot or a pothole it wavers for a second and then just keeps on going. It's not going to tip over or veer off to the right or left. That's one of the really neat features," Maloy says.
Most of the models are jet black, but there is an option available that will fit pink wheels on any version of the electric caddie if a golfer so desires.

ELON MUSK WOULD BE EXCITED
The best photo opportunity of the day belonged to Bridgestone, which featured a custom-wrapped gold and black Tesla Cybertruck used to highlight its new e12 golf ball release.
The cool looking vehicle was making its debut at Demo Day, according to Bridgestone spokesman Elliott Mellow. "It’s just badass, isn’t it?" Mellow says. "If we’re getting this much buzz it might live beyond this event."
The Tesla was manufactured in Texas and was driven from Atlanta to Florida for this week’s PGA Show. "Well, it drove itself here from Atlanta," Mellow joked.
The vehicle was equipped with a light show in which the front trunk opened to display packs of Bridgestone golf balls. There was also an audio of a deep-voiced man describing the new product as the light show unfolded.
"I guess you can say it's kind of an animated commercial, for lack of a better term," Mellow says.
Mellow said it was a "group idea" idea to bring the car to Florida. "We like something that really stands out."
The presentation begins with spacey background music playing before the deep voice speaks: "We have learned through millions of ball fittings that 85 percent of golfers would benefit by playing a golf ball optimized to their launch conditions. To help these golfers find their fit, we have developed a new e12 series with the optimal flight system. It’s a low compression ball that stays on the club face longer for high launch and longer carry."
The voice activation was even customized as it concludes: "And the e12 speed is a firmer compression ball that gets off the club face faster to produce a lower, launching more penetrating ball flight, and is great in windy conditions like we have here today at Orange County National."