Industry News

Programs for PGA Forum Stage presented by OMEGA announced for the 67th PGA Merchandise Show, Jan. 22-24

U.S. Olympic & Paralympic Committee, USGA, NGCOA, GCSAA representatives join PGA of America leaders, industry executives, NFL players and coaches, and top PGA coaches as featured speakers and hosts

PALM BEACH GARDENS, Fla. (Jan. 14, 2020)The PGA Forum Stage presented by OMEGA at the 67th PGA Merchandise Show will offer a full schedule of diverse programming from the PGA of America in collaboration with golf’s leading organizations, industry executives, NFL players and coaches, and top PGA coaches at the annual “Major of Golf Business,” Jan. 22-24, in Orlando, Florida.

Presentations will begin on Wednesday, Jan. 22, and include topics such as adaptive golf, coaching best practices and workforce diversity. Additionally, the PGA of America will collaborate with the United States Olympic & Paralympic Committee and the United States Tennis Association for a special presentation on the American Development Model (ADM). Also, the Greg Norman “Attack Life” SiriusXM radio show will be live from the PGA Forum Stage presented by OMEGA.

2019 PGA Merchandise Show
72-time LPGA Winner, Annika Sorenstam, PGA of America President, Suzy Whaley, Chief Training Officer of LPGA, Nancy Henderson and American professional golfer, Charlie Rymer speak on "The Future of Coaching" panel on the forum stage during the 2019 PGA Merchandise Show on January 23, 2019 at the Orange County Convention Center in Orlando, Fla.

Day 2 presentations are headlined by the State of the Industry address with the PGA of America, USGA, NGCOA and the GCSAA; the NFL Player Business Entrepreneurship Panel headlined by Ron Jaworski and Thurman Thomas; and a Golf Travel Forum, presented by PGA Magazine, which includes a chance to win a golf trip for two to Morocco for an audience member. Additionally, junior golf, PGA Professional best practices and golf career sessions will be presented.

Day 3 wraps up with stage programs focusing on coaching golf students with NFL Coach Jim Caldwell sharing insights to motivating athletes at all levels, followed by a panel of college golf coaches speaking to mentoring junior players in preparation for collegiate competition.

Multiple programs on the PGA Forum Stage presented by OMEGA will be live or recorded for SiriusXM PGA TOUR Radio, channels Sirius 208 and XM 92.

Organized by the PGA of America, the PGA Forum Stage was introduced in 2007, to provide the game’s leaders with an unprecedented opportunity to reach the nearly 40,000 attending international industry professionals on key matters that impact the business of golf. Those in attendance will roam nearly 10 miles of PGA Show aisles, featuring more than 1,000 exhibiting companies and brands displaying a wide range of products and services.

2020 Schedule – PGA Forum Stage presented by OMEGA

(subject to change, schedule as of 1/14/20)

Wednesday, Jan. 22
10 a.m. – 10:45 a.m. Experience of the Inaugural U.S. Women’s PGA Cup Team
Panel: PGA President & Captain Suzy Whaley, PGA, and team members: Joanna Coe, PGA; Ashley Grier, PGA; Seul-Ki Park, PGA; Alison Curdt, PGA
Moderator: Charlie Rymer, PGA

11 a.m. – 11:45 a.m. Adaptive Golf
EQ Sylvester, Scott Schroeder, Laura Miller, Chris Nowak
Moderator: Ann Liguori

12 p.m. – 1 p.m. Attack Life Radio with Greg Norman & Brian Katrek – LIVE on SiriusXM
Hosts: Greg Norman & Brian Katrek. Guests: Seth Waugh, Joey Diovisalvi, Ron Jaworski

1 p.m. – 2 p.m. Teaching & Coaching Town Hall – Recorded for SiriusXM
Panel: Michael Breed, PGA, Debbie Doniger, Larry Rinker, PGA, Jim McLean, PGA, David Armitage, PGA

2 p.m. – 3 p.m. U.S. Olympic & Paralympic Committee, PGA of America, U.S. Tennis Association – American Development Model (ADM) – Developing a New Generation of Athletes
Panel: Ted Logan - Director of Coaching & Player Development, PGA of America; Chris Snyder - Director of Coaching, USOC; Craig Morris - CEO of Community Tennis, USTA; Dr. Steve Norris - World leading expert on Long Term Athlete Development
Moderator: Charlie Rymer, PGA

3 p.m. – 4 p.m. PGA of America Radio Show – LIVE on SiriusXM
Panel: Rob Smith, Keith Stewart, PGA Will Robins, PGA
Host: Dave Marr III

4 p.m. – 4:45 p.m. Sustaining an Inclusive Workforce
Panel: PGA WORKS Fellows. Moderator: Rachel Mabee

4:45 p.m. – 6:00 p.m. US Kids Top 50 Awards Ceremony & Reception
Moderator: Brian Crowell, PGA

Thursday, Jan. 23
9 a.m. – 9:50 a.m. Golf Travel Forum, presented by PGA Magazine, The Value of Group Golf Travel
Chance to Win a Golf Trip to Morocco during Presentation
Panel: Casey Brozek, PGA, Quail West Golf and Country Club, Naples, Fla. – Director of Golf; David Dorn, PGA, Woodmont Country Club, Rockville, Md.,– Director of Golf; Cathy Matthews-Kane, PGA, Country Club of Colorado, Colorado Springs, Colo. – General Manager; Rich Tock, PGA, Erin Hills, Erin, Wis. – Ambassador to PGA Professionals. Moderator: Ryan Gingrow, PGA, Senior Relationship Manager, PGA Magazine

10 a.m. – 10:45 a.m. Callaway – & PGA Career Services- Succeeding as a Head Professional
Patrick White, PGA, Head Golf Professional at Woodland Country Club in Carmel, Ind.; Kyle Cramer, PGA, Head Golf Professional at Valhalla Golf Club in Louisville, Ky.; Todd Smith, PGA, Indiana PGA Career Consultant and former Owner of Rock Hollow Golf Club
Moderator: Scott Kmiec, PGA of America Senior Director, Career Services

11 a.m. – 11:45 a.m. State of the Industry CEO Panel - Challenges and Solutions for 2020 and Beyond – Recorded for SiriusXM
Panel: Mike Davis, CEO, USGA; Rhett Evans, CEO, GCSAA; Jay Karen, CEO, NGCOA
Moderator: Seth Waugh, CEO, PGA of America

12 p.m. – 12:45 p.m. Junior Golf Town Hall – LIVE on SiriusXM
Panel: PGA President Suzy Whaley, PGA, Mike Suhre, PGA, Jason Witczak, PGA
Moderator: Carl Paulson

1 p.m. – 1:45 p.m. NFL Players Share their Entrepreneurship Success after Playing at the Highest Level of the Game – Recorded for SiriusXM
Panel: Ron Jaworski (Eagles), Thurman Thomas (Bills), Bart Oates (Giants/49ers), Beasley Reece (Cowboys/Giants/Buccaneers)
Moderator: Brian Crowell, PGA

2 p.m. – 2:45 p.m. PGA Professional Town Hall - The Role a PGA Professional Plays in the Game and Business of Golf – Recorded for SiriusXM
Panel: Bob Ford, PGA, Jack Druga, PGA, Jeff Warne, PGA, Caroline Basarab, PGA
Moderator Brad Faxon, PGA

3 p.m. – 3:45 p.m. Coaching and Recruiting from the Eyes of a College Golf Coach
Panel: Todd Oehrlein, WGCA President, University of Wisconsin; Emily Bastel Glaser, Women’s Golf Coach, University of Florida; Greg Sands, Head Men’s Golf Coach, Texas Tech; Bob Simms, Head Men’s and Women’s Golf Coach, St John Fisher College; Jamie Howell, PGA, Head Men’s and Women’s Golf Coach, Eastern Florida State
Moderator: Charlie Rymer, PGA

4 p.m. – 4:45 p.m. A 2020 Vision for the Future of Caddying
Panel: Bob Ford, PGA, Andrew Shuck, PGA, Ben Engle
Moderator: Charlie Rymer, PGA

Friday, Jan. 24
9 a.m. – 10 a.m. Coaching in the NFL – Keys to Motivating Athletes at All Levels – Recorded for SiriusXM
Panel: Jim Caldwell (Coach - Colts/Ravens/Lions/Dolphins), Tracy Porter (Player-Lions/Colts)
Moderator: Brian Crowell, PGA

10 a.m. – 11 a.m. College Coaches Town Hall – LIVE on SiriusXM
Panel: Conrad Ray, Trey Jones, Frank Darby, PGA
Moderator: Carl Paulson

11 a.m. – 12 p.m. Women’s Golf Town Hall – LIVE on SiriusXM
Panel: Debbie Doniger, Patti Thomas, Mike D’Agostino, PGA
Moderator: Carl Paulson


About the PGA Merchandise Show
The 67th PGA Merchandise Show, held Jan. 21-24, 2020, in Orlando, will welcome some 1,000 top golf companies and brands and nearly 40,000 industry professionals from around the world to the industry’s annual global summit for the business of golf.

In 2020, PGA Show Week begins with the NGCOA’s Golf Business Conference (Jan. 20-22), the AGM Retail Conference (Jan. 21) and the PGA Show Education Conference (Jan 21-24) at the Orange County Convention Center. The 18th Annual PGA Show Demo Day, featuring nearly 100 top golf companies within 200+ hitting bays, practice greens, and a golf cart test track, will be held Tuesday, Jan. 21, at Orange County National Golf Center. PGA Merchandise Show exhibits, demonstrations, education seminars, special events and industry presentations will fill out the industry calendar Wednesday - Friday, Jan. 22–24, at the Convention Center. Additionally, the Racquet and Paddle Sports Show, a four-day trade event for the tennis, racquet and paddle sports industry, will be co-located with the PGA Merchandise Show, Jan. 22-24, in the Convention Center (West Halls E/F).

The PGA Merchandise Show, “the MAJOR of Golf Business,” is organized in partnership with the PGA of America and is a trade-only event, not open to the public.
Learn more at

Media contacts:
PGA Worldwide Golf Exhibitions/Media: Sherry Major, (716) 662-3855,
PGA Worldwide Golf Exhibitions/Exhibitor: Greg Scott, (203) 840-5399,
PGA of America/Media: Michael Abramowitz, (561) 624-8458,