Industry News

PGA Show Connects announces free webinar: 'Where Do We Put All These New Golfers?' presented by the American Society of Golf Course Architects (ASGCA) on Tuesday, Oct. 20

Complimentary golf industry registration at

NORWALK, Conn. (Oct. 8, 2020) – PGA Show Connects – a year-round, interactive virtual community of premium golf industry content, digital business sourcing and professional networking programs – announces the presentation of a free webinar addressing how the industry can physically accommodate the surge of new and returning golfers, on Tuesday, Oct. 20, at 2 p.m. ET.

The “Where Do We Put All These New Golfers?” webinar is presented by the American Society of Golf Course Architects (ASGCA) and features ASGCSA President Forrest Richardson and Past President Jan Bel Jan.

Where Do We Put All These New Golfers? webinar promo

In the past six months, golf has attracted many new players, due in part to its outdoor environment, with physical distancing a natural part of the game. This complimentary webinar will address how PGA Professionals and golf facility operators can introduce all that golf has to offer to new players, while continuing to host experienced golfers, who are playing more rounds. The American Society of Golf Course Architects will share best practices to attract repeat players and increase facility revenue, by making the best use of facility grounds to accommodate clinics, lessons and camps dedicated to newcomers, and appealing to golfers of all levels.

Jan Bel Jan, ASGCA, is the immediate Past President of the American Society of Golf Course Architects. A Pittsburgh native, she has grown up with the game as her father, George Bel Jan, was a longtime golf professional/superintendent and three uncles also were career PGA Professionals. She spent 20 years in a senior position with Tom Fazio, ASGCA, focusing on golf course design, construction and project management. Her experience as a registered landscape architect, certified arborist and former assistant superintendent has provided her with a unique outlook on the playability, strategy, ecology, economics and aesthetics of golf courses.
Forrest Richardson, current ASGCA President, studied golf course architecture in Scotland and has designed courses across the United States and served clients in Mexico, Central America, Canada, Russia and throughout Europe. He specializes in the reconfiguration and transformation of existing courses, with the end goal of finding new sources of revenue, while significantly lowering cost. The author of five books, Richardson is a member of the USGA Museum Committee and is actively involved around the world as a speaker, contributor and evaluator for golf courses and their owners.

The “Where Do We Put All These New Golfers?” webinar is part of the PGA Show Connects series of webinars, which provides free access to live and on-demand education and insights from industry leaders. Participants are able to connect directly to webinar speakers with question and answer sessions and real-time polling, accessible on any browser and any device. PGA Professionals actively participating in PGA Show Connects webinars are able to receive MSR Education Credits. Full details and complimentary industry registration are available at

About PGA Golf Exhibitions and PGA Show Connects
PGA Golf Exhibitions, a division of Reed Exhibitions, organizes the PGA Merchandise Show in partnership with the PGA of America. Since 1954, the PGA Show has grown to annually welcome some 1,000 golf companies and brands and nearly 40,000 industry professionals from around the world to the industry’s annual global summit for the business of golf. The 68thedition of the PGA Merchandise Show is scheduled for Jan. 26-29, 2021, in Orlando. Learn more at

In the summer of 2020, PGA Golf Exhibitions introduced PGA Show Connects, a year-round, interactive virtual community designed to complement in-person events and engage PGA Show attendees and exhibitors by offering live and on-demand access to premium content, digital business sourcing and professional networking programs. Learn more at

Media contacts:
PGA Worldwide Golf Exhibitions/Media: Sherry Major, (716) 662–3855,

PGA Worldwide Golf Exhibitions/Exhibitor: Greg Scott, (203) 840-5399,

PGA of America/Media: Michael Abramowitz, (561) 624-8458,