Industry News

Veteran PGA Teaching Professional Chip Carrel joins V1 Sports’ expanding sales team in the northeast region

Novi, MI – As V1 Sports (V1) continues to expand its industry-leading video analysis, technological and game improvement offerings to golf instructors and consumers, the Michigan-based tech company proudly announces the hiring of longtime PGA teaching professional and veteran IT sales professional Chip Carrel as Regional Sales Manager for the Northeast region to help scale the brand’s market reach and growth.

The Pittsburgh, Pennsylvania-based Carrel first became a PGA professional in 1998 and spent 19 years as a head professional and teaching pro at esteemed properties like Diamond Run Golf Club and Treesdale Golf and Country Club (both in the Pittsburgh area). Carrel calls that time rewarding and full of great relationships he still values today. The former Ohio State University student transitioned into the information technology industry in 2015, developing an expertise in sales, procurement and business solutions.

Chip Carrel

The intersection of golf and cutting-edge technology is where V1 Sports and Carrel both abide, so Carrel’s arrival on the team is an excellent fit. “Having used V1 Sports all the way back since I was lugging a laptop tethered to a camera out to the range, it’s very natural to me to talk solutions with other teaching pros about how far V1 technology has come and how vital video solutions are to effectively teaching golf today,” he says. “Service and the deep, knowledgeable and creative team V1 has built also gives me a lot of confidence when I’m promoting the brand and its products.”

Carrel’s territory includes Pennsylvania, New York, New Jersey, Connecticut, Massachusetts, Rhode Island, Vermont, New Hampshire and Maine, where he already has many professional relationships from both his golf and IT careers. Recipient of the Tri-State PGA Section’s Player Development Award, Carrel is focused on providing advanced technology to help improve the quality of golf lessons.

“Chip Carrel is going to be a huge asset to V1 Sports as someone who can speak with authority on technology solutions and how pros can grow their businesses with V1’s suite of products. It’s  easy for pros and golf course owners to identify with and trust Chip and his ideas,” says V1 Sports CEO Bryan Finnerty. “Chip will play a key role in accelerating our growth and market share.”

Carrel is a diehard student of the game and has been discovering deeper insights and more ways to communicate instruction thoughts based on feedback drawn from the V1 Pressure Mat integrated into the V1 Pro software platform. “I’m seeing golfers really internalizing the data, and more so the visual feedback, from pressure traces and improving their games through that visualization of how they should be applying pressure to the ground throughout the golf swing.”

In addition to the newest 11th-generation software release of V1 Sports’ leading video capture and swing analysis system, called V1 Pro Studio, Carrel will have plenty of new teaching enhancements to share with golf instructors. For example, V1 Sports recently became the technology developer and global sales and marketing force for the V1 Pressure Mat, the first portable and affordable mat to record balance distribution information and Center of Pressure (COP) during the golf swing. Combining real-time data on a golfer’s weight transfer with V1’s top-in-class camera systems and video software makes each lesson more impactful and can markedly expedite a player’s improvement.

One of the golf industry’s most trusted developers of game-improvement technology, V1 Sports also recently entered the GPS game-tracking mobile app arena with the dynamic V1 Game app. With the V1 Game app, a mobile phone or Apple Watch becomes a golfer’s personal caddie and shot tracker. V1 Game’s powerful GPS data provides accurate yardages to greens, hazards and landing zones to help you navigate the course like a professional. After a round is completed, V1 Game’s intuitive performance analysis technology provides statistics (including robust Strokes Gained data) that show the user’s strengths, weaknesses and paths to improvement. 

For more information, visit Contact Chip Carrel at

V1 Sports — Logo

About V1 Sports 
Founded in 1995, V1 Sports (V1) is the leader in golf swing analysis software. The V1 golf teaching software and golf training apps deliver top instruction by connecting golf professionals and golfers to improve performance. V1 is recognized as the pioneer in delivering seamless video lessons with integrated telestration and voiceover. V1 products capture, review and analyze swing video for the creation and sharing of golf lessons and instruction content. To date V1 has delivered over 4 million internet video lessons by its more than 10,000 PGA golf professionals, including many Top 100 instructors. V1 Pro software is used by the most respected coaches, instructors, athletes and training facilities around the world. The V1 Golf and V1 Game apps also enjoy worldwide leadership among consumers as evidenced by millions of downloads. Visit Follow V1 on Twitter, Facebook, and Instagram @v1sports.

Media Contacts:
V1 Sports
Kelly Hurst
Director of Marketing
(734 )357-2988

Kevin Frisch PR
Carl Mickelson
(512) 797-2673

Kevin Frisch
(989) 614-0241