Industry News

Kinona to participate in 2021 virtual PGA Merchandise Show

(SEATTLE, WA) – KINONA, the women-led, women-inspired golf apparel company announced plans to participate in the 2021 Virtual PGA Merchandise Show, Jan. 26-29, available at

The 68th edition of the PGA Merchandise Show shifts to an all-virtual format to drive business, education and networking through a highly interactive PGA Show Virtual Experience and Marketplace, allowing PGA Professionals, golf retailers, industry leaders, and manufacturers to participate from the safety of their homes, facilities, or offices.

“We are excited to attend this year’s virtual PGA Merchandise Show and can’t wait for attendees to view the fashion-forward, comfortable, and functional items we have created for our 2021 collection,” said KINONA Co-Founder, Tami Fujii. “At KINONA, we hope to empower women and create smartly designed apparel that lets modern women feel and play at their best.”

At this year’s event, items from KINONA’s spring, summer, and fall collections will be available to view in the company’s virtual showroom. Each collection will feature a wide array of fun, bright, and modern designs drawing inspiration straight from the runway.

The fabrics used with their 2021 collections are a combination of ECONYL® high quality regenerated nylon and lycra, from Italy, resulting in superior fit, feel, and performance. KINONA’s other innovations include shaping details, tee holders in pockets of all skorts, shorts, dresses, and jackets, UPF 50+ sun protection, and antimicrobial moisture wicking fabric.

Registration for the virtual PGA Show is open at Marketplace appointment scheduling is available beginning in early-January, with full event content provided live during PGA Show Week, January 26- 29, and available on-demand for an extended period of time after the Show concludes. The exhibitor marketplace will remain open on an ongoing basis to help exhibiting companies and buyers drive commerce throughout 2021.

KINONA is made by women golfers, for women golfers. Founded in 2017 by friends and corporate executives-turned-entrepreneurs, Dianne Celuch and Tami Fujii, KINONA is committed to making golf more accessible and fun for all women by bringing chic, contemporary, and functional fashion to the fairway. KINONA’s fun, course-tested styles made with Italian fabrics, sun protection, and signature features like tee holders and back pockets, shift the paradigm of “appropriate golf attire” and inspire women to play their game, their way.

Be part of the wave of change in women’s sports with category-redefining apparel from KINONA. Visit for more information.

About the PGA Merchandise Show
The PGA Merchandise Show, organized by Reed Exhibitions in partnership with the PGA of America, is the largest annual global summit for the business of golf. The 68th edition of the PGA Merchandise Show shifts to an all-virtual format, Jan. 26-29, 2021, allowing industry attendees to participate during the ongoing pandemic from the safety of their homes, facilities, or offices. The event remains a trade-only event, not open to the public. Learn more at

Contact Information:
KINONA: Aleah Appling, 253-301-8155,

PGA Merchandise Show: Sherry Major, 716-662-3855,