Industry News

Kraig Kann: Longtime golf broadcaster and industry executive releases best selling new book, Can You Get Our Attention?

New book shares strategies inspiring brands and professionals to stand out from the competition

Orlando, FL – Veteran golf broadcaster and executive, corporate coach and public speaker Kraig Kann has released his first motivational book, Can You Get Our Attention? Stand Out: The Story, The Company, The Brand, You, published by Headline Books, 2020 Independent Publisher of the Year.

Released January 19, 2021, Kann reveals his unique insights and seasoned advice on the value of getting noticed and elevating the presentation of brands of all sizes. The power of storytelling as a way to build engagement and raise awareness is weaved throughout and Kann shares his own unique journey as well. The book has already broken into the Top 100 Bestsellers list on, (No. 25) in the Public Relations and Promotions category.

Kraig Kann

Kann, who hosts Connected with Kraig Kann on SiriusXM and also his own podcast, Tracks To Success, has parlayed his experiences as a primary studio anchor on Golf Channel and the lead communications executive for the Ladies Professional Golf Association (LPGA) into an ever-expanding career as a sought-after speaker, expert communications/media consultant and renowned leadership, branding and presentation skills workshop facilitator.  He’s now a nationally published author building even more momentum.

The 176-page paperback edition is available at and Click below to order now: 

“For years, I’ve wanted to put my career experience and personal journey into words with the main goal of connecting with and influencing others in a positive way,” Kann said.  “Golf, and the many outstanding people I’ve met, worked alongside, and learned from, have had a huge impact on my journey providing valuable experience and confidence to pivot in this new direction sharing and coaching.  I’m thrilled to have delivered a book that’s gaining traction quickly in and beyond the game and hopefully stands out as a resource elevating leaders, executives and professionals in all industries.”

With career experiences and proven strategies, Kann provides readers a practical and expertly structured guide to navigating the ever-evolving business world in ways that inspire, challenge and help readers stand apart when it matters most.

In Can You Get Our Attention?, Kann coaches professionals and companies to stay nimble, teachable and opportunistic with guidance like this:

KRAIG KANN ON THE WAY TO PUBLIC SPEAKING SUCCESS: The best presenters love competition and see the stage as the scene for a high-stakes payoff. They fear nothing and take aim at everything in front of them.

KRAIG KANN ON OWNING YOUR BRAND: In being you, give people a fearless person who’s ready to take an idea and make it great. If you want to win with your story, carry yourself like an entrepreneur of your ideas, your story and your brand.

KRAIG KANN ON ADVANCING PROFESSIONALLY Spread your wings whenever possible. Start getting comfortable with things that are uncomfortable. Your results will surprise you. Your story, and the stories others will tell about you, become a whole lot more interesting.

Kann’s book is being made available at his numerous in person and virtual keynote addresses, his all-new team webinar series “Present to Win” and also the “Elevate Workshop”, his signature eight-hour interactive presentation, which has quickly become one of the most popular and powerful experiences in leadership communications for corporate meeting events.

One of the original six studio hosts for NBC Sports’ Golf Channel, Kann spent 16 years telling golf’s biggest and most indelible stories. In 2011, Kann left full-time television and took on the role of Chief Communications Officer for the LPGA, where he was part of a dynamic leadership team that raised the organization to new levels of prosperity, exposure and global influence. He also served on the golf communications committee for the 2016 Rio Olympics. 

Today, he is putting his biggest idea yet into motion with Kann Advisory Group, focusing his energy toward impacting Fortune 500 Companies, golf brands, and professional people nationwide. He has impacted a roster of clients in and around the golf industry including powerhouse brands like Accenture, KPMG, Titleist, and Diamond Resorts as well as industry golf associations like the PGA of America, Golf Business Network and the National Golf Course Owners Association.

“We interviewed and discussed several highly sought-after public speaking/ presence experts and made the unanimous decision to select Kraig. He connected personally with all our attendees, pushing them to modify and build on their strengths while developing new and differentiated skills. Our team members left energized and excited about immediately putting into practice what they had learned. Without a doubt, Kraig helped us “Elevate” our game!”

—Chris McManus, Senior Managing Director, Accenture

“The whole sales team walked away inspired by Kraig’s storytelling sessions and how he framed the opportunity to influence people into advocacy for the Titleist brand.  The time in his “Elevate Workshop” has had a major impact on their ability to influence our accounts and dedicated golfers.

–John Screen, Vice President U.S. Sales, Titleist

Kann has twice been featured in Sports Business Journal as an industry influencer. In addition, PR NewsSports PR Summit and Forbes have identified him as a top keynote speaker, featured industry panelist, communications council member and content contributor in areas of public relations, brand marketing, public speaking and strategic communications.

For Media Review copies contact

Can You Get Our Attention?  ISBN 9781951556518, 176 pages, 7 x 10, pb, $19.95

For more information about Kraig Kann or to schedule an interview, call 407-902-4542 or

e-mail Visit for more information. Follow @kraigkann on Twitter and Instagram. Follow @kannadvisory on Twitter.

Kann Advisory Group
Gregg Elkin
(214) 577-8843

Kevin Frisch PR
Kevin Frisch
(989) 614-0241