Industry News

PGA Tour brand ambassador Kurt Kowaluk debuts Towel Tag at the Players Championship this week

(ONTARIO, CANADA) - Towel Tag announced today that Brand Ambassador, Kurt Kowaluk, debuted the customized Towel Tag combo specially designed for PGA TOUR Player, Danny Lee, this week at The Players Championship in Ponte Vedra, Florida.

Towel Tag — Players Championship
Towel Tag

“The feedback I received from the Tour Players and caddies this week during the practice rounds at TPC was just incredible,” said Kowaluk. “Everyone absolutely loves the Towel Tag…and they’re blown away by the fact that they’re only limited by their own creativity when it comes to customizing them. They all want their own personalized Towel Tag combos on their bags, so we’re going to make that happen!”

Towel Tag — Logo

The innovative Towel Tag utilizes “Pull-Thru Technology” to create an entirely new generation of functional bag tags. Towel Tag is designed to temporarily secure your golf towel without the use of grommets or hooks. Each tag is manufactured using two separate compounds to create a functional bag tag with exceptional durability. They are ideal for temporary storage of golf towels, head covers, rain gear, outdoor and layered clothing. Towel Tag uses the latest printing technology to create a customized Towel Tag suited for every golfer, team, organization, or golf event.

“For me, creating the Towel Tag arose out of my frustration to access my golf towel during a round of play,” said Craig Holub, Founder and President of Towel Tag. “Specifically, there wasn’t a simple way to temporarily secure your golf towel and to quickly release it and take my towel with me to the green from the golf bag or golf cart.”

Prior to the Towel Tag, most golf towels were secured to the golf bag by means of a standard grommet and hook like those used on a shower curtain. This traditional attachment made it very difficult to easily release the towel when required, for example as a player walks to the golf green to spot, lift and clean their golf ball after reaching the green and prior to lining up your putt.

“I decided to combine the simple features of the traditional bag tag and an accessible towel holder,” said Holub, “and then we figured out a way to personalize it and make it unique for the golfer and unlike anything else currently available on the market.”

For more information on Towel Tag visit their website  

Media members interested in doing a product review of the Towel Tag should contact Joe Wieczorek ( of The Media Group, (847) 812-7396.