Industry News

PerfectMotion® unveils new in-app features to its award-winning game improvement platform

Golfers can now train and measure their swing’s repeatability

BOSTON, MASS. – PerfectMotion®, the industry-leading AI-powered mobile app platform that helps golfers to groove repeatable, efficient body motion with every club by providing instant feedback and expert instruction on every swing, today announced three new exciting product features. PerfectMotion® users can now use Putting PPI (PerfectMotion® Performance Index), Groove and Matchingto help them train like elite players and elevate their games to higher levels.

Putting PPI now gives an instantaneous measure of the stability of your putting stroke from 0 to 100. “While this feature has previously existed within the PerfectMotion® app, the new way it’s calculated provides an immediate stability measure,” says PerfectMotion® CEO and founder Rich Kosowsky. “Unlike the swing PPI, your putting PPI is not influenced by the skill level setting of the putt session.”

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Groove is a new performance metric indicating the similarity of the swings within each session. “The goal of the app has always been to help any golfer groove repeatable, efficient body motion with every club,” says Kosowsky. “And now we have two measures that help golfers track their progress and motivate their efforts. PPI quantifies the efficiency of your swing motion from 0 to 100 and Groove indicates how grooved you are within a session. Our data shows that when people first start using the app, they tend to have a high Groove score but a low PPI, because they have a repeatable, but inefficient swing. Using the app, they increase their PPI and they eventually get grooved with that better, more consistent swing.”

Finally, PerfectMotion’s new Matching feature allows users to save any swing with a desirable result as a model to match in future training sessions. Designed with more accomplished players in mind and inspired by professionals’ who “bank” swings for future reference when they’re performing well, Matching helps golfers to achieve their own personal best. Utilizing a proprietary instant match score from 0 to 100 percent on every swing, this feedback-driven method is highly personalized and engaging. 

“Matching helps you master shots and achieve your own personal best,” says Kosowsky. “If you like the result from a swing -- whether it be the ball flight, contact, distance or something else -- simply nod your head to mark it and later save it by tapping the star icon on the MotionMap®. To Match, select that swing and start a training session. The feedback does the rest.”

PerfectMotion® is a complete system that benefits all golfers, from beginners to elites and tour players. For the higher handicap, it's about starting to develop the right mechanics, and being able to repeat them. For the middle handicap, it's about trying to improve consistency and add distance. And for the elites and pros, it's about fine-tuning and working on shots.

For more information, visit PerfectMotion.io

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About PerfectMotion®
PerfectMotion®, LLC has developed and patented (pending) an AI-based motion improvement platform for sports performance, safety/compliance and health markets. The company’s first product focuses on golf improvement. The PerfectMotion® management team brings a combined century’s worth of expertise in technology development, data science and digital marketing. The PerfectMotion® app is a personalized golf training system that allows golfers to quickly groove efficient body motion with every club through an innovative process of continuous expert feedback. PerfectMotion® has assembled a distinguished advisory board that includes three-time Ryder Cup player Chip “Mr. 59” Beck and top PGA golf instructor Joe Hallett. The PerfectMotion® app is available in the Apple App Store and Google Play Store for $5.99/month or $59.99 annually. To learn more visit https://perfectmotion.io.

Media Contacts:
Kevin Frisch PR
Carl Mickelson
(512) 797-2673
carl@kevinfrischpr.com

Kevin Frisch
(989) 614-0241
kevin@kevinfrischpr.com


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