BRENTWOOD, Tenn., August 31, 2021 – The MacNeill Pride Group confirms the winners of the PGA Tour’s season-ending TOUR Championship and European Tour’s DS Automobiles Italian Open relied on the company’s replaceable cleat solutions.
Capturing his sixth PGA Tour title and the prestigious FedExCup, the winner of the TOUR Championship relied on the Cyclone® from SoftSpikes® in his FootJoy DryJoy shoes. Of the 30 players competing at East Lake Golf Club outside of Atlanta, 19 chose replaceable spikes over spikeless options.
At the European Tour’s DS Automobiles Italian Open, the winner captured his maiden victory using Pins Thintech spikes in his Adidas ZG21 shoes. The win comes just one week after his twin brother captured the Omega European Masters in Switzerland, also using Thintech spikes.
“The TOUR Championship represents one of the strongest fields in professional golf, so to have not only the winner, but the majority of the field using replaceable spikes speaks volumes about the importance of traction and stability,” said John Hohman, senior vice president of marketing for PrideSports/MacNeill-Pride Group.
Replacement Softspikes® and CHAMP® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from www.golfspikes.com.
PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.
CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado™ and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at www.champspikes.com and www.Softspikes.com.
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide - maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.
Verde Brand Communications