Industry News

Replaceable spikes from PrideSports® trusted by winner of Hewlett Packard Enterprise Houston Open

The Silver Tornado® is a multi-material cleat with a counter-rotational design that provides superior balance and stability, and was worn by Jason Kokrak during his victory

BRENTWOOD, Tenn., November 16, 2021 – PrideSports confirms the winners of the PGA Tour’s Hewlett Packard Enterprise Houston Open relied on the company’s Silver Tornado® from SoftSpikes® in his Nike Air Zoom 2 shoes.

Capturing his third PGA Tour title, the 36-year-old winner navigated the difficult Memorial Park course in Houston expertly on Sunday, where he carded four straight birdies on the back-nine to claim a two-shot victory. He was not alone on the leaderboard, as 30 the top-34 finishers chose replaceable cleats over spikeless shoes.

The Silver Tornado® is a multi-material cleat with a counter-rotational design that provides superior balance and stability. It is available for a variety of insert systems to fit shoes from top manufacturers.

“Almost every week, we see that elite golfers around world rely on our cleats to perform their best,” said John Hohman, senior vice president of marketing for PrideSports/MacNeill-Pride Group.

Replacement Softspikes® and CHAMP® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from www.golfspikes.com.

PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.

CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at www.champspikes.com and www.Softspikes.com.

About PrideSports

Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide - maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.

Media Contact:          

Lauren Haber

Verde Brand Communications

lauren@verdepr.com


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