(ORLANDO, FL.) – Spark Golf, the nation’s largest golf league community, has selected Buffalo Agency as its brand strategy partner to develop the company’s integrated marketing platform for its network of social golf leagues.
Founded by golf industry veterans Charlie Klaus and Matt Justine, along with leading technologist Paul Barry, Spark Golf is quietly solving golf’s long quest to make the game more inclusive. Leveraging best-in-class technology, Spark has grown to more than 800 leagues across 75 cities in just three years, driving over 150,000 rounds in 2021 for its golf course partners.
“Spark has continued to grow since our first leagues opened for play in 2018. Buffalo will help tell our story and ultimately bring more people together to play Spark Golf,” said Charlie Klaus, Spark Golf Co-Founder and CEO. “We are committed to developing an inclusive community of golfers with our innovative technology, and we look forward to building our audience even further with the support of the Buffalo team.”
Buffalo will develop a comprehensive brand strategy for Spark, providing immersive tactical insights and crafting high level marketing and communications plans to amplify the company’s awareness among golfers.
“With the golf community continuing to expand, players are looking for more ways to connect with the game and others in a fun, welcoming atmosphere,” said Kyle Ragsdale, Buffalo Groupe Chief Executive Officer. “Spark is succeeding in growing the game of golf where many before have failed by developing a platform that encourages players of all skill levels to share in all of the positive experience the world of golf delivers. Buffalo will tap into a wealth of integrated marketing experience to help elevate the Spark Golf story.”
Spark Golf is a network of 9-hole, social golf leagues organized to be casual and fun while encouraging friendly competition between players. The Spark app streamlines recreational leagues with on-course scoring, scheduling, standings, stats and consistent player communication.
About Spark Golf
Spark Golf is a technology company that creates and operates 9-hole, recreational golf leagues across North America. Driven by the Spark app, Spark Golf is organized to be casual and fun with a touch of friendly competition. Spark is the largest golf league community in North America, operating over 800 leagues across 75 cities.
Visit Spark.Golf to learn more.
About Buffalo Agency
Established in 2001, Buffalo Agency is a full-service marketing agency specializing in the escape industries of golf, outdoor recreation, travel, lifestyle, real estate and active sport. Buffalo’s data-driven philosophy connects brands to desired lifestyle audiences through transportal content, creating an authentic voice and successful results for both B2B and B2C clients. Headquartered outside Washington, D.C., Buffalo’s team includes has 40+ talented professionals and is part of Buffalo Groupe, LLC, a collection of agencies and media properties including Rawle Murdy, 54 Brands and Morning Read.