Industry News

HackMotion launches new sensor for all golfers

Easy-to-use technology reveals the secrets of clubface control

January 2022 – HackMotion, the creator and producer of revolutionary motion tracking sensors for golfers, has announced an affordable new consumer version of its unique device that helps track and understand all-important wrist motion during the swing.

The new product will be officially introduced to teachers and the public during a special webinar event Jan. 24 in advance of the 2022 PGA Merchandise Show in Orlando, Florida.

HackMotion is a lightweight device whose main sensor wraps around the golfer’s “lead” wrist (left wrist for right-handed players) like a watch, with a second sensor that attaches to the palm and fingers via Velcro strap or to a golf glove with a small clip. The device connects to HackMotion iOS app via Bluetooth. After creating a free personal account the setup and calibration take just 30 seconds.

With just a few swings, every golfer using HackMotion gains invaluable insight into how his or her wrists move in three crucial ways. In real time, HackMotion measures Flexion (bowing) and Extension (cupping); Radial/Ulnar hinging and unhinging (the “loading” action of the wrist); and Rotation of the wrist through the swing (the “release” of the club through and after impact). Data is immediately saved to the cloud for analysis and comparison to wrist movement numbers for Tour players such as Dustin Johnson, Bryson DeChambeau and Thorbjorn Oleson. Users can track their progress and share their information with a coach at any time.

“Clubface control is the key to consistency because the clubface determines more than 80% of ball direction,” says Reinholds Pirags, HackMotion COO. “The wrist angles directly control the clubface and the best players in the world are great at controlling these angles.”

HackMotion’s developers worked with top teachers over several years to identify and isolate all the wrist motion patterns common to effective and efficient clubface control.

“HackMotion is one of the most multidimensional teaching aids you can find,” says Allen Terrell, PGA, Dustin Johnson’s swing instructor and a Golf Digest Top Ranked Coach. “Wrist movements are quite difficult to analyze through a camera. HackMotion has simplified this illusion for the instructor but most importantly for the student.”

Adds Scott Cowx, PGA Tour Coach and PGA of Canada Teacher of the Year, “Clubface is king when it comes to controlling the golf ball. With a good radar unit and HackMotion I can pretty much do anything.”

The new consumer model of HackMotion gives every golfer the information he needs to strike the ball with consistency, add distance and, most importantly, vastly improve accuracy. The HackMotion Pro app offers an additional wealth of capabilities, including additional wrist metrics, benchmarking comparisons with Tour players and other features. The device also helps groove pitching, chipping and putting motions.

Hackmotion retails for $395.

Register for the Jan. 24 webinar here. Visit www.hackmotion.com to order and for more information.

MEDIA: For more information on HackMotion, please contact COO Reinholds Pirags at reinholds.pirags@hackmotion.com


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