(SEATTLE) – RADMOR, the golf lifestyle company crafting men's and women's golf apparel from meticulously-curated, all-natural materials, has partnered with GOLF Magazine and GOLF.com to sponsor the Drop Zone podcast, available on Apple, Spotify, Stitcher and PodBean.
RADMOR's sustainably-sourced golf clothing forgoes the use of virgin polyester in favor of natural cellulose fibers like Peruvian Pima cotton, elastane yarns and super-soft Tencel (lyocell and modal) to create the most eco-minded golf apparel in the industry. Its men's lines include an array of polos, band-collar and "tee" shirts; knit and corduroy pants and cotton-blend shorts; crewneck and hoodie sweatshirts; and outerwear forged from a blend of cotton and recycled nylon and polyester.
The Drop Zone was relaunched in 2019 from its previous incarnation as the GOLF.com Podcast and is hosted by Digital Project Director Sean Zak and Senior Writer Dylan Dethier. The dynamic duo combines their wealth of knowledge and experience with a confessed “passion for the strangest corners of the golf world” to create content that keeps listeners dialed into the PGA TOUR and all things golf.
“In teaming with RADMOR we've now become the world's first microfiber free, 100% sustainable golf podcast,” says Dethier, whose book "18 in America" was based on his year-long road trip at age 18 when he played a round of golf in every state. “Scott and Bob are great guys with a compelling story, and we love how they’re shaking up the apparel industry one recyclable golf shirt at a time. We’re fired up to partner with RADMOR, spread the word and, most of all, wear their clothes!”
Scott and Bob would be RADMOR founders Scott Morrison and Bob Conrad. The former college golf teammates and roommates at the University of Washington had long discussed launching a golf lifestyle brand rooted in sustainability and eschewing virgin synthetic materials. And in 2021 the vaunted “U-DUB” twosome did just that, backed by some serious golf and golf-fashion street cred.
Conrad played golf professionally on the Asian, Canadian and (then) Nationwide Tours for seven years and still maintains a strong plus handicap. Morrison was the man behind three of America’s top denim brands – Paper Denim & Cloth, 3x1 and Earnest Sewn – and is widely considered a thought leader and pioneer in the design world.
“Normally, if you’re in a drop zone, you’ve done something wrong on the golf course,” Morrison says. “But with Sean and Dylan, we know we’re doing things right and reaching the ideal target audience for RADMOR’s messaging and all-natural apparel. As a native Californian, I’m allowed to say that Bob and I are stoked to partner with GOLF Magazine, GOLF.com and the Drop Zone podcast.”
Adds GOLF Magazine / GOLF.com Chief Operating Officer Rob DeChiaro, “GOLF.com is focused on showcasing the best up and coming brands in the game to our loyal audience. Scott and Bob have a deep passion for making golf more sustainable while presenting today’s golfers with stylish, performance-based apparel that can be worn on or off the course. That’s a mission that GOLF Magazine and GOLF.com are excited to support.”
In addition to sponsoring the Drop Zone, RADMOR has also partnered with GOLF.com to offer select items at its online Pro Shop. To begin your “Golf Green” journey, or for more information about RADMOR’s products and ethos, visit www.radmorgolf.com.
About RADMOR
In February 2021, Scott Morrison and Bob Conrad launched RADMOR. The college roommates and D1 golfers at the University of Washington first began talking about changing the face of golf apparel in the mid-90s, and today that vision is finally a reality. RADMOR is defined by its commitment to using natural fibers and reducing our impact on the environment while producing the highest quality golf apparel possible.
“RADMOR” is a playful blend of Morrison and Conrad’s last names and represents the brand’s dichotomy. Its secondary logo, “BobRad,” is a whimsical cartoon that aims to bring golf to those who find the sport a bit too stuffy. Meanwhile, RADMOR’s “serious golf side” is reflected in its “Dead Center” ball and cup logo that appears throughout most of its collections and appeals to its green grass partners at high-end clubs and resorts.
In addition to its direct-to-consumer website, RADMOR is available at a growing number of golf shops throughout the U.S., as well as Golf.com, Huckberry.com, TrendyGolf.com, FairwayStyles.com, and Nordstrom.com in mid-June. RADMOR has stores in Seattle (607 1st Avenue) in Pioneer Square, and in the Bellevue Square Collection (Bellevue, Wash.).
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