Industry News

Ibkul Athleisure Apparel, merging fashion and technology, showing the new 2023 Summer Fall Collection at the upcoming PGA Merchandise Show in Booth 6743 Ibkul Ambassadors

LPGA Star Madelene Sagstrom and Broadcaster Ann Liguori will appear in booth

Ann Arbor, Michigan, January 17, 2023: IBKUL, the popular athleisure wear for men and women that features UPF 50 plus sun protection and the patented ICEFIL cooling technology, continues to evolve as a brand, offering the most diversified assortment of styles and colors in the golf sector.

IBKUL will be showing a variety of new styles at the PGA Merchandise Show at the Orange County Convention Center in Orlando, Florida, Jan. 25-27, in booth 6743.


Madelene Sagstrom, winner of the 2020 Gainbridge LPGA at Boca Rio, Runner-up at the 2021 Women’s British Open, with four consecutive top-10 finishes in 2022, will appear in the IBKUL booth on Thursday, January 26, from 1pm-3pm.

Ann Liguori, sports broadcaster, an original host on both WFAN-NY Radio and The Golf Channel, and host of ‘TALKING GOLF’ on WFAN-NY and the ‘Golf Innerview’ podcast on ‘First Call,’ will appear in the IBKUL booth on Wednesday, January 25, 10-11.30 AM, and on Thursday, January 26, 1.30 PM – 3:00 PM.

In addition to the many new silhouettes in a wide assortment of prints and solid colors that have made IBKUL so popular, Ibkul has expanded their bottom and outer wear offerings to complement their already popular fashion and essential top offerings.

Several of these new offerings include the jogger, hybrid, and city pant, the popcorn stitch hoodie, new mega heat jacket, and an array of new solid and print skorts.

“Perhaps our most innovative breakthrough this season,” says Jamie Handler, President, IBKUL, “is our mega heat jacket, a poly-spandex blend, a four-way stretch, which retains your body heat and keeps you warm and comfortable on a chilly day. The mega heat jacket is water repellant and wind resistant and comes in three different colors: black, midnight navy, and hot pink. The two-way zip jacket offers a huge amount of detail complimented with hidden pockets, venting and thumb holders. It’s not just for golf but for any outdoor activity, an incredible wardrobe addition.”

 “The mega-heat jacket has already become one of my go-to things in my closet,” says Sagstrom. “If I don’t know what to wear, I’ll take it. Cold, I’ll take it. I use it for everyday wear and it’s my new favorite jacket for the golf course. It’s super stretchy and follows the body perfectly and has beautiful feminine lines.”

“IBKUL has become the ‘go to-’ easy-care, easy-wear athleisure Brand,” adds Handler. “Our product assortment of dresses, skorts, tops, pants, shorts, vests and now the mega-heat body jacket, is more diversified as we cater to not only golf, tennis, pickleball, but we also have a huge following in the athleisure, ready-to-wear, yoga, outdoor, swim/boating, and equestrian sectors. We offer three collections a year to stay on pace with the ready-to-wear market.

Our excitement level as we approach the PGA Show is sky high! Last year we exceeded expectations. This year should be even bigger and better!”

For more information, contact:
Kathy Philo
National Sales Manager