Two-time major champ expands leading golf fitness and wellness brand’s team of top PGA Tour professionals
Aspen, Colorado — GOLFFOREVER, the industry-leading at-home golf fitness training system that helps golfers play without limits, has signed 2023 United States Ryder Cup Captain and two-time major winner Zach Johnson as its newest brand ambassador.
Johnson — the 2007 Masters, 2015 Open Championship winner and 12-time champion on the PGA Tour — was an early adopter of GOLFFOREVER’s first-of-its-kind training system that integrates an intuitive app with key equipment to deliver personalized exercise and recovery plans from PGA Tour doctors and trainers. He joins good friend and 1997 Open Championship winner Justin Leonard, reigning Masters champion and PGA Tour Player of the Year Scottie Scheffler, and four-time PGA Tour winner Ryan Palmer as GOLFFOREVER ambassadors.
Like Scheffler, Palmer and other top pros like Jordan Spieth, Johnson is a client of GOLFFOREVER’s Director of Strategic Initiatives, Dr. Troy Van Biezen. Van Biezen, a Golf Digest Top 50 Golf Fitness Trainer, is a performance coach with more than 20 years’ experience on the PGA Tour and the owner of ChiroSport Specialists of Dallas, where he works with top athletes across multiple professional sports. Johnson will represent the brand by appearing in video content and advertisements using GOLFFOREVER in a similar capacity to how he uses it in his own daily routines.
“I’ve been a fan of GOLFFOREVER since the start because of the tremendous impact it can make on all golfers, whether you’re a tour player or the weekend golfer trying to gain a few yards and stay out of pain,” Johnson says. “GOLFFOREVER is an important part of my preparation for the PGA Tour, and I’ve personally seen the life-changing effects it can have on others. I’m truly excited to align with this great company and the world-class team of people behind it.”
The 46-year-old Johnson’s hard work to optimize his strength and mobility throughout his career speaks to any golfer who wants to improve how their body moves in their swing, and avoid pain and injury for years to come. His partnership with GOLFFOREVER also speaks to the brand’s growing credibility amongst the world’s best, in addition to thousands of everyday golfers who use the GOLFFOREVER app and products like the GOLFFOREVER Swing Trainer.
“I’ve known Zach for over 25 years, and have the utmost respect for the integrity and authenticity he brings to his life on the golf course and off,” says GOLFFOREVER Vice President of Communications and Strategic Partnerships, Jon Levy, who competed against Johnson and his Drake University Bulldogs while playing college golf at Iowa State University. “He’s the ultimate representative of our brand because he believes in our mission and uses our products, but more importantly because he’s a role model who’s committed to the betterment of golfers, growing the game and giving back with initiatives like his Zach Johnson Foundation. It’s an ideal partnership on many levels.”
Added GOLFFOREVER Founder and CEO, Dr. Jeremy James:
“To welcome one of the best players in the world and someone of such high character as Zach Johnson is a humbling testament to the strong community our team has built over the past three years. Every day, we’re helping more golfers play the game without limits, and we’re thrilled to have Zach join our mission and help us grow in 2023 and beyond.”
Over the past several months, GOLFFOREVER has brought on reigning Masters champion Scottie Scheffler and PGA Tour Player of the Year as an official brand ambassador, and made a significant impact on tour with more than 100 PGA Tour, PGA Tour Champions and LPGA Tour pros using its Training System. Taco Bell CEO and longtime golf industry titan Mark King was welcomed to the GOLFFOREVER Advisory Board while the brand established partnerships with influential golf industry organizations such as Invited (formerly ClubCorp), Folds of Honor, and the Veteran Golfers Association, and opened retail distribution in Dick’s Sporting Goods, Golf Galaxy, PGA Tour Superstore and green grass locations nationwide.
Driven by personalized exercise and warmup routines in the 4.8 App Store-rated GOLFFOREVER app, the GOLFFOREVER Swing Trainer launched in January 2022 and quickly contributed to the brand’s meteoric rise. Highlighted by its asymmetrical resistance training bar that can be anchored easily at home, the gym or the course, the Swing Trainer’s interchangeability to create premium resistance bands with handles and a D3 swing weight-optimized heavy warmup club gives it three unique uses that provide a direct benefit to strength and mobility in your golf swing.
For more information, visit GolfForever.com.
About Zach Johnson
Zach Johnson is a 46-year-old professional golfer who has earned 12 victories on the PGA Tour, including two major championships, the 2007 Masters and 2015 Open Championship played at the Old Course at St. Andrews in Fife, Scotland. The Drake University graduate has collected more than $47.7 million in career earnings on the PGA Tour.
In 2023, Johnson will captain the U.S. Ryder Cup squad against the Europe team in Rome, Italy. He has played in five Ryder Cups and has served as a captain's assistant in the past two Ryder Cups matches. As a member of four Presidents Cup-winning teams as well, Johnson has a long history of excelling in team formats.
A native of Cedar Rapids, Iowa, Johnson turned pro in 1998 and won his first event on the PGA Tour in 2004 at the BellSouth Classic. In addition to his vast professional golf accomplishments, Johnson’s philanthropic contributions through the Zach Johnson Foundation and Kids on Course program have made a significant impact in his hometown and the state of Iowa. Johnson and his wife Kim have three children, Will, Wyatt, and Abby Jane (AJ), and reside in St. Simons Island, Georgia.
GOLFFOREVER is a comprehensive, smart at-home training system that takes a science-based approach to maximizing golfers’ performance by improving flexibility, core strength, balance and rotational power. The first golf-specific home training program to embrace the approach of home exercise equipment paired with streaming instruction, GOLFFOREVER takes it one step further by customizing each golfer’s exercise routines just for them, based on a proprietary strength and flexibility test users take when starting. The result is a product and program that is safe and highly effective for any golfer. With exercise routines designed by some of the top PGA Tour trainers and orthopedic experts in the U.S., GOLFFOREVER users can expect to swing and perform their best – with a pain-free body – for as long as they play the game. It is used by more than 100 PGA Tour and LPGA Tour players, and thousands of everyday golfers alike. Founded in Aspen, Colorado in 2019 by Dr. Jeremy James, a leading specialist in chronic back pain and co-author of the Younger Next Year Back Book, GOLFFOREVER is the ideal companion to expert golf instruction. For more information go to www.GOLFFOREVER.com or download the new mobile application on the Apple Store for IOS or Google Play for Android.
Kevin Frisch PR
VP, Communications & Strategic Partnerships