Industry News

Global Value Commerce Canada and True Linkswear partnership

(RALEIGH, N.C.) – Global Value Commerce, Inc. (GVC) – owner and operator of North America’s largest re-commerce platform for new and pre-owned golf gear – is pleased to announce that it has entered into a multi-year arrangement to provide logistics services to TRUE linkswear in Canada. The arrangement supports a key TRUE linkswear strategic growth initiative to establish operations in Canada to directly serve the Canadian consumer. 

Utilizing its distribution center in the Greater Toronto Area, operations infrastructure and logistics capabilities, GVC will provide TRUE linkswear with inventory management, warehousing, product fulfillment, and reverse logistics as well as end-of-life product liquidation services. The partnership will allow TRUE linkswear to focus on its core competencies, thus fostering its business growth, market expansion and innovation.

“TRUE linkswear has grown tremendously over the past few years and we are excited to partner with GVC in Canada for the next phase of our growth. TRUE linkswear selected GVC due to their deep golf industry e-commerce and operational experience, convenient access to the Canadian consumer from the new and expanded GVC distribution facility in Mississauga, Canada and GVC’s extensive knowledge of the Canadian golf marketplace,” noted Jason Moore, CEO of TRUE linkswear.

GVC is leveraging its golf industry and logistics expertise to provide flexible, customized and optimal solutions for mid-market e-commerce businesses that previously operated with their own individual warehouses or utilized other third party logistics service providers. Additionally, the GVC logistics and reverse logistics solutions help bolster businesses that do not have the internal capacity to manage their own supply chain operations and product distribution networks. With this partnership, TRUE linkswear customers will experience improved transit times from order to delivery in a more cost-efficient fulfillment network.

“GVC is well-positioned to provide logistics and reverse logistics solutions for companies looking to expand into the Canadian market, and we believe that our partnership with TRUE linkswear will be the first of many opportunities to do so,” stated Zack Veasey, GVC Senior Vice President for Strategy and Business Development. 

About Global Value Commerce

Headquartered in Raleigh, NC, Global Value Commerce, Inc. (GVC) is a technology re-commerce solutions provider, secondary market expert and owner/operator of one of the world’s largest re-commerce platforms for pre-owned golf equipment and new golf gear. GVC’s golf vertical flagship site – GlobalGolf.com – and companion sites, GlobalGolf.ca, 3balls.com, and its upscale lifestyle retail site, FairwayStyles.com, are the leading online destinations for golfers seeking new golf equipment, accessories and apparel, as well as previously played golf gear. The Company also operates a retail store that is attached to its Raleigh, North Carolina distribution facility, staffed by PGA professionals and that utilizes the latest fitting equipment to meet the needs of our growing retail customer base. 

Beyond its popular retail channels, the Company is recognized as the industry’s authority on the value of pre-owned golf equipment. PGA professionals, retailers and consumers can access the value of pre-owned golf equipment by utilizing the Company’s value assessment tools, which are used by millions of golfers to determine the value of their trade-ins. 

GVC employs approximately 140 people, including PGA members as well as golf equipment experts who have extensive access to product content and knowledge and advise customers on solutions that can increase their enjoyment in their golf game. GVC maintains a retail store in Raleigh, North Carolina and distribution centers in North Carolina, Utah and in Mississauga, Ontario, which total approximately 100,000 square feet and house more than 400,000 units at any given time.

More information: globalvaluecommerce.com, 866.843.0262

About TRUE linkswear

TRUE crafts naturally comfortable gear ready to perform from the links to the streets. As a collective, we aim to inspire each other to achieve camaraderie, wellness and purpose in the pursuit of par. We’re a group of family and friends dedicated to sharing our passion and excitement for footwear, and the game of golf, with like-minded players. Born amid the rugged golf landscapes of the Pacific Northwest, we use only the finest and responsibly sourced materials to protect golfers from the elements and help them #enjoythewalk.

In keeping with its global ethos, TRUE’s current footwear portfolio includes five core designs focused on sustainability, performance and comfort with a modern, minimalist aesthetic appealing to professional golfers, dedicated amateurs, avid recreational players and new golfers alike. Several TRUE models, like the All Day Ripstop, are crafted almost entirely from recycled materials.

For more information: www.truelinkswear.com; @truelinkswear


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