CaddieNow, experts in comprehensive caddie management and Tagmarshal, industry leaders in pace of play management and on-course optimization technology, have formed a strategic partnership to bring a new caddie tracking service to courses.
The new caddie tracking service was built to enable caddies to use the service on their personal mobile devices during the round, acting as a beacon, utilizing GPS technology to track pace of play and identify flow issues as they arise on the course. The app-based service also reduces the club’s need to purchase devices for caddies to carry during their loops. The benefits extend far beyond this though, as course operators will be able to utilize the service to access Tagmarshal’s industry trusted, proven solution for automated pace and flow of play management. This includes real-time, full line of sight of on-course operations via the Live Map, powerful data insights and the tools to manage operations effectively, helping courses to enhance the player experience, increase efficiency and generate additional revenue through capacity gains.
“We’re proud to partner with Tagmarshal to bring this new caddie tracking service to our partners. We’re pleased to offer this new benefit included in our CaddieCONCIERGE and CaddieGUARD products, and as an add-on for our CaddieTECH partners at a special rate. This means that our partners now benefit from both the best-of-breed caddie management and pace of play management technology.” David Cavossa, CEO, CaddieNow
“Introducing the new caddie tracking service complements our optimization technology and provides an opportunity for us to deliver significant value to new partners, as it gives operators the tools to manage pace and flow of play effectively, using the caddie tracking service to monitor playing groups. ” Bodo Sieber, CEO, Tagmarshal
With 84% of course operators and 74% of players (source: NGCOA/USGA research) rating pace and flow of play as a top 3 player experience factor, being able to manage and improve this is a win-win for both operators and golfers and comes with material gains - as it drives repeat play and member loyalty.
Tagmarshal’s GPS-based technology often gets explained as the Google Maps or Waze of golf course management and seamlessly caters for cart, walking and caddie golf courses. Courses wanting to take full advantage of the caddie tracking service are encouraged to explore additional Tagmarshal system options to track their golf carts or walkers and maintenance machinery.
Tagmarshal partners with over 500 private, daily fee, public and resort courses, including 35 of the top 100 US courses such as Oakmont, Whistling Straits, Baltusrol, Valhalla, Bandon Dunes, Hazeltine, Erin Hills, several golf management groups, and a large number of $30-$50 green fee courses. To learn more about Tagmarshal, visit www.tagmarshal.com/demo.
CaddieNow, the trusted professionals in total caddie management, provides comprehensive caddie management solutions for top tier golf clubs in the U.S. A unique combination of technology, hospitality, club protection and years of industry experience make CaddieNow the best choice for the best golf clubs, including Victoria National, Dormie Club, Desert Mountain, Denver Country Club and other leading courses. To learn more about CaddieNow’s suite of products, visit www.caddienow.com.
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