Shot Scope: Introduces its G5 GPS Golf Watch, featuring interchangeable color straps that allows golfers to switch up their style for each round. The G5 provides dynamic yardages to the front, middle and back of the green, as well as hazards, layup points and dogleg distances. The watch retails for $149.99.
Swing Control: Announces it will participate in the One2One Summit and exhibit at the 2023 PGA Buying and Education Summit, July 31-Aug. 2 at the Omni PGA Frisco Resort in Frisco, Texas. Swing Control will exhibit its SS24 Collection, which includes high-performance nylon Velocity tops and Airspun bottoms as well as an innovative take on the brand's Cloud material.
LIV Golf: Announces a strategic partnership with Simplebet, a provider of micro-betting products, to serve as the league’s official sports betting innovation partner. Through the collaboration, Simplebet will distribute the league’s real-time competition data to sports betting operators and media platforms globally, providing single-screen in-play wager technology complimented with low latency video streaming in the U.S. and other international markets.