Industry News

Industry Notes: Tuesday, July 25, 2023

NBC Sports, St Andrews Links Trust announce the inaugural St Andrews Links Collegiate this fall

Bald Head Blues: Named the official on-course apparel partner of LIV Golf League's Smash GC. In addition to team members Jason Kokrak and Chase Koepka sporting the beach and lifestyle brand on-course, the team apparel line will go live for sale in merchandise tents at LIV Golf Greenbrier. Items will become available for sale online at and in the coming weeks.

NBC Sports, St Andrews Links Trust: Announce the inaugural St Andrews Links Collegiate, to be held at the historic Old Course in St Andrews, Scotland, Oct. 23-25. The three-day event will feature men’s and women’s golf teams from Georgetown University, the University of North Carolina, the University of Notre Dame and Vanderbilt University with two days of stroke play on the Jubilee Course followed by a day of medal match play on the Old Course. NBC Sports will present live coverage on Golf Channel and Peacock in the United States. Sky Sports will provide coverage in the U.K.