Industry News

The Annika driven by Gainbridge at Pelican and BayCare Health System launch its 2023 ‘Birdies for Babies’ charitable program

The Annika to donate $50 for every birdie made during competition, Nov. 9-12 - New for 2023, fans have opportunity to test their skills in the BayCare Long Putt Challenge, with $100 donated for every 30-foot putt made - More than $160,000 donated to Birdies for Babies charitable program since 2020 BayCare is the official and exclusive health care system for The Annika

BELLEAIR, Fla., Oct. 19, 2023 – The ANNIKA driven by Gainbridge at Pelican and BayCare Health System announced today the launch of its “Birdies for Babies” charitable program surrounding the 2023 edition of the championship, taking place Nov. 9-12 at Pelican Golf Club  in Belleair, Fla. 

To give back to the local community, The ANNIKA has pledged to donate $50 for every birdie  scored during all four rounds of the championship (Nov. 9-12) to the Morton Plant Mease Health Care Foundation. All funds received from this partnership will be invested at BayCare’s Mease  Countryside and Morton Plant hospitals to promote safe sleep for babies, specifically height adjustable bassinets and sleep sacks. 

New for 2023, spectators at The ANNIKA also will have the opportunity to donate to the Birdies  for Babies program. At the all-new ‘Club 59’ fan experience near the driving range, fans will be  able to test their putting skills via the ‘BayCare Long Putt Challenge.’ For every 30-foot putt  made during the week, $100 will be donated by the tournament to the Morton Plant Mease  Health Care Foundation. 

“BayCare is a leader in providing compassionate care to the Tampa Bay community, and it is an  honor for The ANNIKA driven by Gainbridge at Pelican to partner with BayCare and the  Morton Plant Mease Health Care Foundation for the Birdies for Babies community program for a  fourth consecutive year,” said Marci Doyle, The ANNIKA executive director. “We are thrilled  with our partnership with BayCare as our official health care system for The ANNIKA, and we  look forward to many birdies being made during tournament week, by players and spectators  alike.” 

“We are proud of BayCare’s partnership with the LPGA Tour and The ANNIKA driven by  Gainbridge at Pelican and are grateful for their continued support through the Birdies for Babies  program,” said Ernestine Morgan, president and CEO of Philanthropy at Morton Plant Mease  Health Care Foundation. “The support we received in our first three years has helped to keep  families and infants safe and secure. The upcoming donations from all the birdies made during  tournament week will be invested in promoting safe sleep with height-adjusted bassinets and  sleep sacks for babies at Morton Plant Hospital’s Doyle Tower.” 

The Birdies for Babies charitable program launched with the inaugural Pelican Women’s  Championship in 2020 and has donated more than $160,000 to families in need in the  tournament’s first three years.  

• 2020: 932 total birdies were recorded for a $46,600 donation. 
• 2021: 1,369 birdies were recorded a $68,450 donation 
• 2022: 958 birdies were recorded (three-round tournament) for a $47,900 donation. 

A link to the Birdies for Babies charitable program and donation information can be found here: 

All donations for the Birdies for Babies program will go toward height-adjustable bassinets and  sleep sacks for babies. The height-adjustable bassinets are designed to keep infants close to their  mothers without compromising safety. The sleep sacks are a way to promote safe sleep practices 

and reduce the risk of SIDS. New mothers will be discharged with education and two sleep sacks  to promote safe sleep practices. 

BayCare, a leading not-for-profit health care system, provides a wide range of services at 16  hospitals and hundreds of other convenient locations for patients and their families throughout  Tampa Bay and the Central Florida regions. 

As a founding partner of The ANNIKA, BayCare is supporting the tournament’s volunteer  program that recruits and deploys hundreds of individuals to assist in managing the event. The  company also is a supporting sponsor of the Raymond James Women’s Leadership Summit,  taking place on Tuesday, Nov. 7 that will bring together a diverse panel to inspire women in the  community featuring local civic and business leaders, as well as LPGA Tour players and  executives.  

For more information on The ANNIKA driven by Gainbridge at Pelican, visit and on social media: @TheAnnikaLPGA on Twitter, @TheAnnikaLPGA on Instagram and The Annika driven by Gainbridge at Pelican on Facebook. 

About Morton Plant Mease Health Care Foundation 

For nearly 50 years, Morton Plant Mease Health Care Foundation has provided philanthropic  support to the not-for-profit hospitals of Morton Plant Mease, including Morton Plant,  Clearwater; Mease Dunedin; Mease Countryside, Safety Harbor and Morton Plant North Bay,  New Port Richey. The close connection between the hospitals of Morton Plant Mease and their  neighbors reveal a unique spirit of giving – a relationship characterized by people caring for the 

hospitals that care for them. Thanks to the community’s philanthropic support, the Foundation  granted the not-for-profit hospitals of Morton Plant Mease $16.4 million in 2022 - significantly  the most in its history. Morton Plant Mease Health Care Foundation’s strong financial health and  commitment to accountability and transparency have earned a 4-star rating from Charity  Navigator, America’s largest independent charity evaluator. 

About BayCare Health System 

BayCare is a leading not-for-profit health care system that connects individuals and families to a  wide range of services at 16 hospitals and hundreds of other convenient locations throughout the  Tampa Bay and central Florida regions. Inpatient and outpatient services include acute care,  primary care, imaging, laboratory, behavioral health, home care, and wellness. Our mission is to  improve the health of all we serve through community-owned, health care services that set the  standard for high-quality, compassionate care. For more information, visit 

About The ANNIKA driven by Gainbridge at Pelican 

The Annika driven by Gainbridge at Pelican is the LPGA’s annual tournament in the Tampa Bay  region and features the world’s best female golfers competing over four rounds for a share of the  $3.25 million purse, the largest purse on the LPGA Tour outside of major championships and the  season-ending event. The tournament is contested at the Pelican Golf Club in Belleair, Fla., a  

Donald Ross design and Beau Welling redesign that offers world-class amenities and an  unmatched golf experience. The sole namesake event on the LPGA Tour, Annika Sorenstam  serves as tournament host with proceeds benefiting the ANNIKA Foundation. The championship  is operated by Outlyr, a global sports, event management and lifestyle marketing agency. For  more information on The ANNIKA driven by Gainbridge at Pelican, visit  


In 2008, Annika stepped away from professional golf and created the ANNIKA Foundation,  which currently hosts six global tournaments for junior girls with over 600 girls from 60  different countries competing annually. The Foundation also hosts the ANNIKA Intercollegiate  presented by 3M, a premiere event on the NCAA Division I women’s golf fall schedule featuring  12 of the top DI schools in the country. New this year, a member of the winning team will earn  an exemption to compete in The Annika driven by Gainbridge at Pelican.  

Annika, the ANNIKA Foundation and the Haskins Foundation annually recognize the NCAA  Division I women’s golf player of the year via the ANNIKA Award. Stanford’s Rose Zhang was  named the back-to-back Annika Award winner for 2023. 

In 2014 the LPGA, in partnership with Rolex, the Rolex ANNIKA Major Award was established  to recognize the player who, during a current LPGA Tour season, has the most outstanding  record in all five major championships. In 2020, Annika was elected the President of the  International Golf Federation which oversees golf in the Olympic Games. In 2021, Annika  became the first female golfer to receive the Presidential Medal of Freedom.  

About Gainbridge® & Group 1001 

Founded in 2018, Gainbridge® is an insurtech subsidiary of Group 1001 that empowers  consumers to take control of their financial future with solutions that are accessible to everyone 

no matter their budget or financial knowledge. Its platform provides access to financial products  that are simple, intuitive, and backed by smart technology with no complexity or hidden fees.  Gainbridge® is headquartered in Zionsville, Indiana. For more information,  visit or follow and connect with us on Twitter and LinkedIn. 

Group 1001 Insurance Holdings, LLC (“Group 1001”) is a technology-driven financial services  company with a mission to empower customers, employees, and communities by making  innovative products accessible to everyone. Group 1001 strives to demystify how insurance and  annuity products are purchased today by leveraging technology to provide intuitive financial  solutions for all Americans. As part of its mission, Group 1001 invests in strategic partnerships  to connect with and transform communities through education and sports. As of June 30, 2023,  Group 1001 had combined assets under management of approximately $60.9 billion and  comprises the following brands: Delaware Life, Gainbridge®, Clear Spring Health, Clear Spring  Property and Casualty Group, and Clear Spring Life. Learn more at

About the LPGA 

The Ladies Professional Golf Association (LPGA) is the world’s premier women’s professional  golf organization. Created in 1950 by 13 pioneering female Founders, the LPGA, whose  members now represent over 60 countries, is the longest-standing professional women’s sports  organization. Through the LPGA Tour, the Epson Tour, a joint venture with the Ladies European  Tour and the LPGA Professionals, the LPGA provides female professionals the opportunity to  pursue their dreams in the game of golf at the highest level. In addition to its professional tours  and teaching accreditation programs, the LPGA features a fully integrated Foundation, which  offers best-in-class programming for female golfers through its junior golf programming and  LPGA Amateurs chapters, tournaments and membership. LPGA aims to use its unique platform  to inspire, transform and advance opportunities for girls and women, on and off the golf course.  

Follow the LPGA online at and on its mobile apps. Join the social conversation  on Facebook, Twitter, Instagram and YouTube

About the LPGA Tour 

The LPGA Tour is the world’s leading competitive destination for the best female professional  golfers in the world. The Tour hosts more than 30 annual events across 12 countries and regions  for over 200 Active Players, awarding total prize funds exceeding $100 million and reaching  television audiences in more than 220 countries. Follow the LPGA Tour on its U.S. television  home, Golf Channel. 

Media Contact: 
Jeremy Friedman 
The ANNIKA driven by Gainbridge at Pelican