Industry News

Pirdie Golf to exhibit at the 2024 PGA Show January 23-26 at the Orlando Convention Center

Premier women’s golf clothing with new drops on display in booth #5593

San Diego, California. January 2024. Pirdie, the emerging women’s golf clothing company will be exhibiting at the PGA Show, Jan. 23-26, in Orlando, Fla. The company, who boasts Pirdie as “women’s golf apparel that’s actually rad”, makes colorful, style-forward golf apparel that drives feminine self-expression and aims to make tee time even more fun for all women. Their versatile, west coast inspired designs seek to make every woman feel and look their best, on and off the course, complimenting Pirdie’s overarching goal to get more women out on the course.

Pirdie was founded by three women, Kelley Holderman, Jaimee Newcomer and Kendra Nash, and launched in March of 2023.  “We are excited to debut our latest clothing drops to golf’s most influential retailers from around the world,” said Jaimee Newcomer, Co-Founder. Kendra Nash, another Pirdie Co-Founder added “Our clothing is designed in California for women, by women and is manufactured in Los Angeles. We focus on incredibly soft fabric and updated designs for comfort and fit, so our customer can transition from an early tee time to a dinner meeting without the need for a change of clothes.”


Pirdie will be showcasing their line of women’s golf apparel in booth 5593 at the show. Visitors to their booth will have the opportunity to sample Pirdie clothing, including their trending Duchess dress, and experience the thoughtful design details of each piece. “While we have been extremely pleased with how Pirdie has been received by consumers since launching, we are eager to introduce our brand to the PGA show audience and look forward to retailers embracing the new era of women’s golf apparel,” says Co-Founder Kelley Holderman.  The PGA Show, organized by the PGA of America and PGA Golf Exhibitions, will reunite the golf industry for the 71st edition of golf’s longest running and largest global business gathering. Thousands of attending PGA Professionals, golf leaders, industry executives and retailers from around the world will source new products from some 800 golf and lifestyle brands while attending high-level industry presentations, participating in education and career workshops, and connecting in person with peers and golf leaders to drive continued growth of the sport and the business of golf. 

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About Pirdie 

Pirdie is a women’s golf apparel brand designed by women for women and manufactured in California. For ladies who love golfing with friends but not the dress code, Pirdie is the women’s golf apparel brand that offers West Coast designs and empowering community, so every woman can feel confident and have fun, even if she whiffs it. Whether you have an early tee time or a late happy hour, Pirdie’s clothing is transitional, following all golf dress code “rules” while adding a little flare. For more information about Pirdie, please visit us online at 

About PGA Golf Exhibitions 

The PGA Show, PGA Buying & Education Summit and PGA Show Connects are organized by PGA Golf Exhibitions (part of RX) and the PGA of America. Since its inception in 1954, the PGA Show has grown into the largest annual business event

for the global golf industry. Regional PGA Show Buying & Education Summits and the PGA Show Connects digital platform connect the industry year-round and drive business leading up to the annual PGA Show. Learn more at and follow us on Twitter, Instagram and Facebook. 

About the PGA of America 

The PGA of America is one of the world’s largest sports organizations, composed of nearly 28,000 PGA Professionals who work daily to grow interest and inclusion in the game of golf. For more information about the PGA of America, visit and follow us on Twitter, Instagram and Facebook. 

Pirdie Media Contact: Kristjana Hillberg at media muze - or (605) 929-5685

PGA Show: Sherry Major, (716) 662-3855,