Industry News

New capsule series from the Swing Control Autumn/Winter Collection will be revealed at 2024 PGA Show

In addition to the new capsule series, expanded pieces from their globally inspired Tuscan Sun, Caribbean Sea, Sahara Sky, and French Riviera Collections will be introduced

MONTRĖAL, CA. – JANUARY 11, 2023 – Swing Control, manufacturers of the performance-based golf and lifestyle apparel brand, will debut its new Black Floral and True Fall capsule series from the 2024 Autumn/Winter Collection at the upcoming PGA Show. in Orlando, FL., hosted at the Orange County Convention Center from January 23-26, 2024.

Swing Control is proud to return to the PGA Show for its eighth consecutive year. The company continues to support the PGA driven trade show in Orlando as the event helps to reach the influential buyers who attend the show. Swing Control’s sales growth continues each year as does the size of the substantially larger booth; it has tripled in size. 

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“We understand the importance and magnitude of the American golf market. It is a critical component in our growth strategy, so is exhibiting at the PGA Show,” said Swing Control Brand Manager Josh Mark. “The company takes major steps to grow the brand. We’ve hired leading sportwear designer Nancy Robitaille as our head designer who has elevated our existing collections as well as developed two new capsule collections.”

Swing Control will personally present pieces from the new Black Floral capsule collection. A grouping of high style pieces that boast a moody watercolor vibe and a lush performance-oriented fabric as well as from the contemporary and minimalistic True Fall capsule. Swing Control will also run PGA Show specials that will run through the duration of the 2024 PGA Show Orlando. In addition, the company will be giving away one garment per day, for visiting the booth. To participate, visitors must have their badge scanned.

“Swing Control is thrilled to introduce the new Black Floral, and the True Fall capsules from the 2024 Autumn/Winter Collection designed by Nancy.” said Swing Control Brand Manager Josh Mark. “We also invite attendees to review the new pieces from our globally inspired collections. Her new innovative designs and styles are so on trend.”


Swing Control welcomes PGA Show attendees, both buyers and the media to visit the company booth #5173 where a Swing Control team member will personally present the new 2024 Autumn/Winter Collection. 

To schedule a sales meeting, please book with Josh Mark, Swing Control Brand Manager. or

To schedule a media meeting, please reach out to Vanessa Price, Read the Greens GOLF Media, Inc. at or book an appointment at

About PGA Golf Exhibitions - The PGA Show, PGA Buying & Education Summit and PGA Show Connects are organized in partnership by PGA Golf Exhibitions (part of RX) and the PGA of America. Since its inception in 1954, the PGA Show has grown into the largest annual business event for the global golf industry. Regional PGA Show Buying & Education Summits and the PGA Show Connects digital platform connect the industry year-round and drive business leading up to the annual PGA Show. Learn more at and follow us on Twitter, Instagram, and Facebook.

About the PGA of America - The PGA of America is one of the world’s largest sports organizations, composed of 28,000 PGA Professionals who work daily to grow interest and inclusion in the game of golf. For more information about the PGA of America, visit and follow us on Twitter, Instagram, and Facebook.

About Swing Control - Swing Control is an international golf apparel and lifestyle brand with headquarters in Montréal, Canada. Its origins evolved from a lifelong love of golf combined with a fierce passion for fashion. The founders who manufactured women’s clothing in the late seventies and eighties observed that there was a real need in golf for performance-ready gear that was also fashionable and sophisticated, so in 2009 the company evolved into Swing Control. 

The Swing Control motto, “Where fashion meets function” describes the golf lifestyle apparel line perfectly. The company focus is in hitting that perfect balance between fashion and function at the core of every collection. For more information, please visit the Swing Control website at