Industry News

Industry Notes: Tuesday, January 16, 2024

Epson Tour announces 2024 schedule, increased total purse; The Retreat at Silvies Valley Ranch hires new director of golf

Berenberg: Extends its ambassador partnership with Gary Player and Tom Watson.

Shot Scope: Collaborates with Liverpool FC to create a Pro L2 laser rangefinder that features the LFC crest on the rangefinder and case.  

The Retreat at Silvies Valley Ranch: Hires Kelly Horen as the director of golf for the Seneca, Oregon, destination. Horen will oversee operations for Silvies’ six courses — the reversible Craddock & Hankins, Claire’s Orange and Black, Chief Egan and McVeigh’s Gauntlet.

Golf Tourism Solutions: Enters into a partnership with the Bryan Bros — George and Wesley Bryan — to make them official ambassadors of the Myrtle Beach, South Carolina, golf community. In 2024, the Bryan Bros will film an episodic series spotlighting the best Myrtle Beach offers on and off course, and will create content for’s various media channels.

Evnroll: Adds five Neo Classic models to its 2024 product line — the milled ER2 and ER5 Classics, along with the , ER1.2, ER2.2 and ER8. The putters feature adjustable bi-metal (steel and tungsten) sole weights ranging from 12.5 to 42.5 grams and a precision-milled 6061 polymer-backed aluminum insert. The putter company also has also rebranded with a new custom cursive logo. Reports that seven Myrtle Beach, South Carolina, courses are on Golfweek's Top 200 resort courses in the U.S. list, including two in the top 50 — Caledonia Golf & Fish Club at No. 46 and The Dunes Golf & Beach Club at No. 48. The remaining five are True Blue (No. 86), the Moorland Course at Legends Resort (No. 177), King’s North at Myrtle Beach National (No. 181), Grande Dunes Resort Course (No. 191) and Barefoot Resort’s Dye Course (No. 195).

Epson Tour: Announces its 20-tournament 2024 schedule, which will feature a tour record $5 million in total prize money — an increase in average purse size per event. The Tour will also switch from a money-based ranking to a points-based ranking to determine which players will receive LPGA Tour cards for 2025. The 2024 schedule will make 20 stops in 12 states, beginning with the Florida’s Natural Charity Classic in Winter Haven, Florida, March 8-10.