Industry News

Construction underway on the Horseshoe Bay Resort Golf Academy with fall opening planned

Purpose-built space to include the 80,000 square-foot practice facility at Cap Rock complex

HORSESHOE BAY, TX Horseshoe Bay Resort, Central Texas’ premier AAA-Four Diamond and Conde Nast Readers’ Choice Award-winning destination, announced construction is underway on a new state-of-the-art teaching academy with plans to have the space operational in the fall of 2024.

Construction on the 3,000 square foot Horseshoe Bay Resort Golf Academy began January 22.

001 Artistic copy.jpg

The exclusive area for members and resort guests features two indoor bays with Trackman and Toptracer technology, club-fitting services, a club repair room (fondly labeled the Dirty Room) and a demonstration area with shafts, grips and clubheads from top manufacturers like Titleist, TaylorMade and Callaway.

“Everything you could get as a tour player at a tour van will be available to members and guests at our facility,” said Horseshoe Bay Director of Golf Operations Anthony Holder.

002 copy.jpg

The elevated teaching experience doesn’t end there. Once players are finished with lessons they can go outside to one of eight covered bays nearby that all feature the same Toptracer technology that was just used during their respective teaching sessions. Each player will have the ability to see real-time data for each swing.

Packages for individuals, couples, juniors, academies and clinics will be offered. There also will be additional programs designed to incorporate fitness into a session. Holder expects that groups of business executives will reserve the space for team-building activities while sprinkling in a little golf. The Trackman technology can also turn the space into a simulator experience with nearly 200 golf courses available.


“The Horseshoe Bay Resort Golf Academy not only enhances our member and guest instruction opportunities, but it also enhances another function space for our groups adding another amenity in our tool belt to create a unique experience for, say, 12 executives who want to do a whiskey and cigar event while having long drive contests, or something similar,” Holder said.

Horseshoe Bay Resort is annually ranked as one of the top 100 resorts in the country according to Golf Magazine, Golfweek and Golf Digest. It boasts four 18-hole championship layouts – Apple Rock, Ram Rock and Slick Rock all designed by the legendary Robert Trent Jones, Sr., and Summit Rock, an exclusive Jack Nicklaus Signature design – and the 18-hole Whitewater putting course.

The new teaching facility will reside on the back of the practice range that services Apple Rock and Ram Rock. Including the new building, eight covered practice bays, the putting green, chipping area, practice bunker and practice range, the Horseshoe Bay Resort Golf Academy will total 80,000 square feet of practice space. “I've had the good fortune to guest instruct at number of indoor/outdoor golf academies over the last three decades, but none like the one under construction here at Horseshoe Bay Resort. It's not only in keeping with the high standards of our golf operation but will allow us to help golfers near and far derive more enjoyment from our great game,” said Director of Instruction Bobby Steiner.

Learn more at


About Horseshoe Bay Resort
Horseshoe Bay Resort is one of America's largest golf resorts and is the original Texas lakeside resort destination. It is located 45 minutes from Austin on more than 7,000 picturesque acres of the Texas Hill Country and along the spectacular shores of constant-level Lake LBJ. The AAA Four Diamond resort is the only waterfront resort in Texas and is part of the Crescent Hotels & Resorts management company’s distinguished Latitudes lifestyle hotels and resorts division. It features four championship golf courses designed by World Golf Hall of Fame members Robert Trent Jones Sr, and Jack Nicklaus, as well as the exciting 18-hole natural grass Whitewater Putting Course.

Horseshoe Bay Resort has invested $100+ million in a property-wide renovation and new construction. The work included new guest rooms, suites, and multi-room units, as well as renovation of the golf courses and facilities, dining experiences, meeting spaces, and more. The resort also features a world-class spa and health club, tennis facilities with 14 courts, bike rentals, hiking trails, lake activities with a full-service lake marina and boat valet service, nearby wineries, and a private airport. For more information and reservations visit or call 877-611-0112.

Media Contacts:
Kevin Frisch PR
Carl Mickelson
(512) 797-2673

Kevin Frisch
(989) 614-0241