Swing Control: Expands its 2025 spring/summer collection. The Pique line includes timeless shades of black, beige, white, turquoise, and fiery red. Adding to the collection’s appeal is an infinity-patterned Airspun dress, featuring long-sleeves that are crafted from a airspun nylon and spandex blend that is light, breathable and comfortable.
Uneekor: Announces it make a sixth successive appearance at the PGA Show, Jan. 21-24. The company will showcase its latest innovations, including the release of Eye Mini Lite, expanded development of the SimKit experience and significant upgrades to AI-powered software training tools — Swing Trainer, Swing Tracer and Swing Tempo.
Nippon Shaft: Paul Waring and Ryo Ishikawa played Nippon Shaft steel shafts in winning the European Tour's Abu Dhabi HSBC Championship and Japan Golf Tour's Mitsui Sumitomo Visa Taiheiyo Masters, respectively. Waring played N.S. Pro Modus3 Tour 120 shafts in his irons, while Ishikawa played N.S. Pro Modus3 Tour 125 shafts in his irons and wedges.
National Links Trust: Seth Waugh, former CEO and current senior advisor to the PGA of America, will serve as honorary chairman of the Nation’s Capital Project. The project is NLT’s long-term project that seeks to revitalize and rehabilitate Washington, DC’s three historic municipal golf courses — Rock Creek Park Golf, Langston Golf Course, and East Potomac Golf Links. In his role, Waugh will be an advisor to the Capital Campaign committee and serve as an ambassador of National Links Trust.
Todd Eckenrode – Origins Golf Design: Completes a $23,000,000 renovation of the Sharon Heights Golf and Country Club, a project that began construction in April 2023. The renovation is a complete re-imagining of the entire course, which opened in late September. Elements of the transformation included renovations to all golf features, from tees to fairways, bunkers and greens and a significant tree management program, opening up sunlight and overall playing corridors.
Arccos: Releases its annual Distance Report, showcasing insights drawn from the company’s on-course dataset that includes more than 1 billion total shots and 180 million driver shots from male and female golfers. This latest report explores data captured in 2023 and show that the average driving distance for men was 225.0 yards, while women averaged 178.1 yards. Distances have remained quite stable over the past six years, increasing 1.0 yards for men and decreasing 1.1 yards for women compared to Arccos data in 2018.
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