Industry News

Industry Notes: Monday, January 20, 2025

Women's Golf Day location registration opens; Primo, Phil Mickelson's HyFlyers GC partner

Women’s Golf Day: Location registration for Women’s Golf Day 2025, which will take place May 27 – June 3, is currently open. Registration online at WomensGolfDay.com starts at $159, and gives clubs access to a range of benefits year round. Registration is open to all organizations and individuals affiliated with the golf industry.

Primo: Announces a partnership with HyFlyers GC, the LIV Golf team captained by Phil Mickelson. The company is designated as the official golf apparel sponsor of HyFlyers GC, which will see Mickelson and his teammates wearing Primo’s products in all competitive rounds at LIV events and major championships. Primo’s product line includes joggers, traditional pants, quarter zips, vests and traditional polos.


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