Sunday Golf: Partners with Mossy Oak to launch a line of exclusive golf bags in outdoor-inspired patterns, including the iconic Mossy Oak Country DNA and original Bottomland patterns. The collection is tailored for weekend golfers and outdoor enthusiasts, and is sold directly at SundayGolf.com and various retailers, including Dick’s Sporting Goods, PGA Tour Superstore, Golf Galaxy and WorldWide Golf.
PGA Tour: Tourcast to debut complete coverage of the AT&T Pebble Beach Pro-Am on the Tour's app and website. Every shot from Pebble Beach Golf Links and, for the first time, Spyglass Hill Golf Course will be available. Also, through Shotlink, viewers will get more data and visualization on Golf Channel, CBS and ESPN+.
Castore: Signs a multiyear agreement to become the official apparel partner of Majesticks GC, of the LIV Golf League. The brand will produce team, training, course and athletic wear, mono-branded items and golf accessories, along with managing and operating Majesticks GC's e-commerce team store on Castore.com. Products will also be available for sale in tournament stores.
The Cabot Collection: Opens Cabot Citrus Farms, a 1,200-acre luxury resort and residential golf destination in Brooksville, Florida. The property features two revitalized 18-hole golf courses — Karoo and Roost — two unique shorter courses, luxury real estate and nightly accommodations and curated experiences. Karoo was designed by Kyle Franz, while Roost was a collaborative design between Franz and Mike Nuzzo, who also designed the 10-hole The Squeeze course and The Wedge, an 11-hole, par-3 course.
PGA Tour, Penn Entertainment, ESPN: Launches live betting stream on PGA Tour Live on ESPN+. The ESPN Bet-branded stream that provides key data, insights and betting analysis will premier at the WM Phoenix Open and five other marquee Tour events as part of an agreement with Penn Entertainment. Throughout the coverage, host Jonathan Coachman, on-course reporter Michael Collins and analysts including Matt Every and Graham DeLaet will present content and discussion on hole-by-hole live betting and tournament markets.
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