The Hagen 54, GMS: Announce a strategic North American communications partnership for the 54-hole golf event to be held at Prince’s Golf Club, Royal Cinque Ports and Royal St. Georges, July 23-24. GMS will provide public relations support and enhance brand awareness and market presence across North America. The Hagen 54 honors the legacy Walter Hagen and Jim Barnes set in 1920 as they completed a custom routing of the three Open Championship venues in a single day.
Uneekor: Launches three new products — the Eye XR launch monitor, AI Trainer, and GameDay Software, which will be available starting April 14. The Eye XR features dual high-speed cameras that track balls with visual clarity and precision and Club AI detection and a rear-mounted design; the AI Trainer provides real-time coaching insights powered by artificial intelligence and requires the use of Uneekor’s Swing Optix cameras; and GameDay Software, a cutting-edge simulation platform that offers 4K course play, online play and dynamic practice modes.
Himalayas Golf: To collaborate with Nick Faldo and his design company, Faldo Design, to launch ‘Golf in Small Spaces,’ an initiative designed to make golf more accessible and enjoyable by developing compact, purpose-built golf facilities suitable for urban environments and areas with limited land availability. The range of solutions includes single or multiple short holes with central tee boxes; premium putting course designs that offer enhanced playability and additional revenue opportunities; compact 3, 6, 9 or 12-hole layouts; and indoor practice areas that have simulators, putting greens and short-game zones for year-round practice and instruction.