Swing Control: Announces plans to exhibit at the 2025 PGA Buying Summit in Frisco, Texas, July 28-30. The company will unveil its SS26 Collection, a lineup that showcases clean lines, timeless colors and contemporary patterns that complement the AW25 Collection.
Toptracer,: Announces that Royal Portrush, site of the 2025 Open Championship, is now available on its platform at golf ranges. From July 14-20, Toptracer will host a global challenge. Golfers can play Royal Portrush at any of their partner ranges for a chance to win prizes.
Blue Tees Golf: Plans to unveil a new collection of customizable, minimalist travel gear at the PGA Buying Summit, July 27–30 in Frisco, Texas. Also, the company is expanding its presence through participation in the exclusive One2One Buying Summit, an invitation-only event for VIP buyers, and by continuing as the official rangefinder and golf speaker sponsor of the Jam Golf Festival.
Clarity.Golf, Silver Air Private Jets: Announce a strategic partnership in which Clarity.Golf's new Sterling Class indoor golf clients will receive an exclusive invitation to Silver Air’s members-only Flight Club. Flight Club eliminates the pain points of traditional charter brokering, jet cards and fractional ownership, and members have 24/7 access to a personal private jet advisor to coordinate their itinerary via text, call or email.
Sotogrande: Announces that Suzann Pettersen, a two-time major champion and former Solheim Cup player and captain, will become the global ambassador for the new Sotogrande Golf Academy, which opens in August at SO / Sotogrande Spa and Golf Resort in Sotogrande, Spain. As part of her role, Pettersen will collaborate closely with the academy’s team of teaching professionals to develop tailored training programs that reflect her strategic approach to the game.
Spirit Golf Management: Launches its 2025 PGA Jr. League – Spirit Golf Management Bucks County Division. With four premier public facilities in Bucks County, Pennsylvania, including Five Ponds Golf Club, Makefield Highlands Golf Club, Oxford Valley Golf Course and Fairways Golf Club, juniors ages 13 and under can compete and learn under the direction of PGA and LPGA Professionals. This is Fairways Golf Club’s first ever PGA Jr. League team, and the 8-week schedule, which runs through early August, is the management company’s first-ever in house league.
LIV Golf, MGM Resorts International: Announce a new agreement that will include a one-of-a-kind stage for the league’s LIV Golf Week 2026. MGM Resorts will serve as the host venue and presenting partner for LIV Golf Week, an annual event that will relocate from Florida to Las Vegas in advance of the 2026 LIV Golf season. LIV Golf Week brings together players, team staff, and league officials for a wide range of preseason activities across several days including content capture for broadcast and corporate partners; global press engagement with influencers and media from sports, entertainment and lifestyle outlets; and league and team commercial campaigns.