CHARLESTON, S.C. – Buffalo Groupe, LLC, an award-winning marketing agency that connects golf, hospitality, and real estate brands with escape-seeking consumers, today announced the launch of Private Club Studios, a new fully integrated marketing offering built exclusively for private clubs.
Built on the proven success of Private Club Films, acquired by Buffalo Groupe in 2025, and amplified by the agency’s decades of golf-audience expertise, Private Club Studios brings together best-in-class video storytelling, research, branding, marketing, lead generation, communications, web, experiential strategy and more under a dedicated partner purpose-built for the private club industry.
“What sets one private club apart from another is the delivery of its experience to its members and community,” said Buffalo Groupe President and Chief Marketing Officer Emily Clark. “Private Club Studios was built to meet clubs where they are in their lifecycle, delivering the right mix of storytelling, branding, communications and marketing to create meaningful impact at every stage.”
A Strategic Partner for the Full Private Club Lifecycle
For more than 20 years, Private Club Films has captured the heart of private clubs through cinematic storytelling. Buffalo Groupe has spent decades delivering integrated marketing across golf, outdoor sport, travel and hospitality and real estate. Private Club Studios unites those strengths into a single, specialized offering designed to address modern challenges around brand differentiation, membership growth and long-term sustainability.
Private Club Studios supports clubs through key milestones, including:
- Club grand openings and amenity launches
- Growth initiatives and membership lead generation
- Renovations, restorations, and rebranding efforts
- Major events and anniversary moments
- Leadership and staff transitions
By aligning strategy and marketing services to each critical phase, Private Club Studios helps clubs maximize visibility, strengthen brand equity and build or sustain membership engagement.
Private Club Studios is further strengthened through Buffalo Groupe’s connection to ClubWorks, a premier club, leisure, and hospitality-focused professional-services platform serving private clubs. Together, the ecosystem provides an unmatched combination of strategic marketing, master planning, architecture, interior design, engineering and consulting solutions to the golf and hospitality sectors.
About Buffalo Groupe, LLC
Headquartered in Charleston, SC, Buffalo Groupe, LLC, and its predecessor, Buffalo Agency, have spent more than two decades building the world’s first escape marketing platform. The Groupe's carefully assembled collective includes a full-service marketing firm, a research arm, an events division, and a media property—all authentically serving the industries of golf and outdoor sport, travel and hospitality, and real estate. Operating with the core values of kindness, clarity, and courage, Buffalo's 85-member team leverages experts in data/research, digital, web, creative, events, and public relations to deliver integrated marketing to drive business results for its clients. In June 2024, Buffalo Groupe merged with ClubWorks, a holding company for luxury and private club services founded by Tidewater and Palm Beach Capital. Other investors in Buffalo Groupe include, among others, MLB All-Star Mike Trout, Symphony Ventures and Versant Media Group (formerly NBCUniversal).
More information about Buffalo Groupe is available at buffalogroupe.com, on Facebook, Instagram, and LinkedIn.
About Private Club Films
Private Club Films (PCF) is an award-winning agency focused on delivering visual storytelling to private clubs. PCF was a division of Oswego Creative, which merged with Buffalo Groupe in 2025. With nearly 50 private club clients across North America, PCF has established itself as a leading video production partner for clubs seeking to tell their unique story. Going forward, PCF will become the video production arm of Buffalo Groupe’s new Private Club Studios offering, delivering integrated content as part of a comprehensive branding and marketing offering built exclusively for private clubs.
About ClubWorks, LLC
The only platform of its kind in existence, ClubWorks is a wholly-owned network of elite firms providing professional services for every stage of development and evolution in the private club, real estate, and hospitality industries. Made up exclusively of best-in-class partner firms, the ClubWorks collective includes Peacock + Lewis Architects and Planners, JBD JGA Design and Architecture, Visionary Spectacle Studios, GGA Partners, Private Club Films, ClubWorks Engineering, Buffalo Groupe, and Kuo Diedrich Chi Architects. Aligned in values and complementary service offerings, the firms combine to elevate industry standards, enrich client experiences, and provide unmatched expertise to premier club, real estate, and hospitality businesses.
More information about ClubWorks is available at clubworks.com and on LinkedIn.
MEDIA CONTACT:
Jeff Webster
Buffalo Groupe
jwebster@buffalogroupe.com
843- 813-2322