Industry News

Peacock + Lewis renews its partnership with The Directors Club of America supporting excellence in design and operations of the racquets industry

North Palm Beach, Fla., (April 29, 2026) – Peacock + Lewis, a leading club amenities design firm specializing in master planning, architecture, engineering, and interior design for private clubs, is excited to announce the renewal of its partnership with The Directors Club of America. This partnership highlights the firm’s dedication to improving design, functionality, and member experiences at clubs nationwide.

As a trusted authority in creating private club architecture and amenities, Peacock + Lewis understands the evolving needs of racquet sports facilities, including tennis, pickleball, and padel. By collaborating with The Directors Club, the firm aims to enhance cooperation, share industry expertise, and support racquet directors in creating facilities that boost member engagement and operational efficiency.

“We’re proud to continue supporting The Directors Club and its broader mission to advance both the racquets and hospitality industries,” said Brian Idle, CEO of Peacock + Lewis. “At its core, The Directors Club is about connecting and empowering the leaders who shape the club experience every day. As architects who design environments for community, competition, and connection, we deeply value the role directors play in setting culture and elevating service. Our partnership is driven by a shared belief that when great people are supported with thoughtful design and insight, clubs are positioned to thrive.”

Through this sponsorship, Peacock + Lewis will offer thought leadership, educational resources, and strategic guidance on the planning and design of racquet facilities. This collaboration will empower members of The Directors Club with innovative solutions to optimize space, enhance functionality, and meet the growing demand for racquet sports among club members.

“Partnering with Peacock + Lewis is a natural alignment for The Directors Club,” said Jarrett Chirico, Founder and President of The Directors Club. “Beyond their reputation for designing award-winning, world-class facilities, we share a genuine connection with the people behind the work. Their team understands that great design isn’t just about buildings - it’s about creating environments that elevate community, strengthen member experience, and position clubs for long-term success. That combination of talent, care, and vision makes Peacock + Lewis an invaluable partner for our community.”

This mutually beneficial partnership reflects a shared commitment to excellence in private club operations and design. By working together, Peacock + Lewis and The Directors Club aim to shape the future of racquet sports facilities, ensuring that clubs continue to provide top-tier amenities for their members.

About The Directors Club
The Directors Club is an exclusive community of industry leaders with the sole purpose to educate, communicate, and illustrate the continued path to success in the Racquets and Hospitality Industry. Through online networking events, workshops, guest speakers, classes, and video libraries, our members share knowledge, solve problems, and reach higher levels of success together.

The greatest leaders gain knowledge through experience. Failure, persistence, passion, dedication, and an unwavering work ethic lay the foundation for success. The Directors Club provides a platform for driven, like-minded professionals where leaders share their failures, successes, and advice to help each other succeed. Gain everything you need to excel, move forward, and achieve more from those who are doing it with you.

The Directors Club of America provides a national platform for General Managers to gain a better understanding of the racquets industry, for Directors to enhance their knowledge, and for professionals to gain a pathway toward success. It is to help, inspire, motivate, and secure opportunities for the best in our industry.

For more on The Directors Club of America: www.thedirectorsclubofamerica.com

About Peacock + Lewis
Peacock + Lewis Architects and Planners is a premier master planning, architecture, engineering and interior design firm specializing in bespoke hospitality and club amenities. In January 2022, Peacock + Lewis joined ClubWorks, a portfolio of industry-leading firms serving the private club, hospitality, and real estate development industries, founded by Tidewater and Palm Beach Capital. Peacock + Lewis has completed over 2,500 successful new and remodeled clubhouse projects and crafted over 300 master plans tailored to clients’ unique visions. Founded in 1961 on the Island of Palm Beach, the firm operates from its South Florida offices in North Palm Beach, Palm Beach Gardens, and Naples, serving the world’s most prestigious private clubs. Known for its commitment to client satisfaction, Peacock + Lewis fosters strong, lasting relationships through a collaborative team culture and innovative solutions that align seamlessly with client goals.

For more information, visit: peacockandlewis.com

For media inquiries regarding Peacock + Lewis, please direct correspondence to Patricia Sampson at psampson@peacockandlewis.com or 239.631.2332.


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